Fonix launches CRM Automation: a personalised consumer experience with messaging campaigns

Today, Fonix announced the launch of CRM Automation: a set of customer engagement automation tools for its clients to deliver mobile interactive services.

Some of the UK’s largest radio and TV broadcasters work with Fonix to deliver mobile interactive services to their audiences, with messaging used as highly effective channel for generating audience engagement.

Fonix’s platform enables its clients to configure predefined campaign start and end times, cost per mobile interaction and more. Now, Fonix has added a set of new functionalities to enable broadcasters to provide a more tailored experience for audiences when creating marketing communications, to maximise engagement and effectiveness for those campaigns.

Clients will be able to schedule automated responses at predefined times for users based on their previous interactions with a campaign, meaning that clients will be able to target individuals uniquely with relevant message content in a timely manner and within sociable hours driving both optimal experience for users and engagement for the brands.

CEO of Fonix, Rob Weisz commented: “This is such an exciting development for Fonix product suite. CRM Automation will allow for more targeted campaigns, providing those that love engaging with services an experience that is focussed upon their interaction habits. It will drive engagement and crucially, help our clients to avoid sending unwanted messages to their audiences.

The functionality has a strong focus upon upholding a fantastic consumer experience, which is so important to Fonix and those that we work with. We’re excited to see the impact that this has upon our clients and to hear about the results that this has for their consumers!”

 

Spring Networking Event – 9th May

 We invite you to join us  at Blackfriars for an evening of networking with new and old business contacts in beautiful surroundings by the river.

 

 

 

 

 

 

 

 

AIME understands the importance of business networking, so look to provide these opportunities whenever possible for our members. Our networking evening is open to members and non members in a relaxed environment of mutually beneficial collaboration, to encourage business growth and working relationships within the interactive media and payments industries.

Our Spring Social evening is in the beautiful Voltaire Bar at the Crowne Plaza Hotel in Blackfriars, conveniently close to public transport links for easy access. The evening starts from 18.00 and will follow on from our AIME General Meeting in London, for those who will be attending during the day.

Tickets start from just £19 + VAT and include a welcome drink and nibbles, as well as the use of our exclusive AIME only area within the Champagne Library of the Voltaire Bar.

The bar is fully stocked for further drinks during the evening. The drinks menu includes wine, beers, cocktails and champagne.

Crowne Plaza City

 

 

 

 

 

 

 

 

Previous networking events have been very popular with attendees from companies including:

BBC, Cellcast, EE, Fonix, IMImobile, ITV, Harvest Media, Oxygen8, mGage, Phone-paid Services Authority, Telemedia News and Vodafone amongst others.

Tickets:

Member Tickets               £19.00 + VAT

Non Member Tickets     £24.00 + VAT

AIME Members can get their tickets by either requesting them directly from AIME and you will then be invoiced  for these, or from our tickets page below.

Non Members can get their tickets directly from our tickets page below.

Spring Social Tickets: http://buytickets.at/associationforinteractivemediaentertainment/94299

Booking fees apply when ordering online.

We hope to see you there

 

9th September 2015 – Late Summer Networking Event

Late Summer Party

It is that time when you get to make the most of the late summer evening’s and relax after work with some food and drink while chatting and networking with other people from the mobile and interactive media industries. This popular event is back in Kings Cross again this year for another roof top evening.

Come and join us for a selection of delicious food and drink while enjoying views over London before getting down to a serious spot of networking and catching up with business colleagues in a relaxed and friendly environment.

Tickets are £30.00 + VAT pp 

Ticket price includes entry ticket into the event, an evening of networking with Industry professionals, food and 2 drinksTickets can be ordered by emailing andrea@aimm.co 

Food for the evening will be: AIME Late Summer Networking Evening menu

This networking event is open to everyone and is not exclusive to AIME members, and as we often find with these events the more the merrier. If you are looking to extend your network of contacts than this is the place to do it. Last year we had attendees from the large mobile network operators including Vodafone, broadcasters, and service providers from all the different interactive media environments.

If you want to get the best from this networking opportunity than we can offer event sponsorship, that raises your brand awareness and increases engagement during the event. There are several levels of event sponsorship to suit everyone so please download our Sponsorship pack here for more information. AIME Event Sponsor Pack – Late Summer Networking Event 2015

Sponsorship can include an exclusive and personalised invitee list so you can tailor your list to maximise your networking opportunities. This would be the perfect time to invite a new or prospective client or customer to be your guest for the evening; as well as taking advantage of the full branding on the scrolling evening AV presentation. Personalised beer mats are also a way to ensure that your brand is seen by everyone at the event, and is a great way to promote your own event or product launch.

CHANNEL 5 SELECT FONIX FOR TWO YEAR AGREEMENT FOR ALL MOBILE INTERACTIVE SERVICES

 

LONDON, UK — August 2014 — Fonix, leaders in mobile messaging, payments and telephony and Channel 5, one of Britain’s largest commercial broadcasters, today announce a two year partnership.

The partnership is focused on developing engagement between Channel 5’s audience through interactive services, driving returns for the broadcaster and value to the audience.

Using a suite of Fonix solutions including mobile messaging and payments layered with data analytics and marketing services, Channel 5 is providing viewers with an opportunity to interact and engage with formats through an increasingly optimised and value added experience.

“We have some of the most popular interactive formats that TV has to offer. We need our partners to be technically and operationally flawless whilst supporting us strategically around new initiatives. We have undergone a market wide supplier review process and are very pleased to have appointed Fonix to work with us moving forward.’’ said Joanna Cox, Acting Head of Commercial Partnerships, Channel 5.

Rob Weisz, CEO of Fonix Mobile commented, “Channel 5 is forward thinking, innovative and expert in the interactive mobile space. Our relationship with Channel 5 allows us to work collaboratively to drive key objectives and introduce new initiatives like data driven marketing and optimisation – we have a number of very exciting initiatives to introduce over the coming months.”

About Fonix

Fonix Mobile have recently announced their merger with Orca Digital to create the UK’s leading mobile messaging, mobile payments and interactive services business – coming together under the unified brand Fonix.

Fonix offer a wide range of products including SMS, PSMS, Mobile Billing, Voice Shortcode and Telephony services. Our ambition is to bring an exciting, new, fresh approach to the mobile payments and interactive industry – determined to drive market leading products into a variety of exciting sectors including media, broadcast, entertainment, enterprise and consumer markets.

For more information, please email hello@fonix.com

www.fonix.com

ABOUT CHANNEL 5:

Channel 5 launched as Britain’s fifth terrestrial broadcaster in March 1997. It currently attracts well over 42 million viewers a month.

 

Channel 5 acquires the best of international drama –Under the Dome, Person of Interest, Castle, CSI, Law & Order, The Mentalist, NCIS, Wentworth Prison and Love/Hate. Aussie soaps Neighbours and Home and Away continue to delight. For sports fans Channel 5 is the terrestrial home of all England Cricket summer Internationals and regular title boxing.

 

It delivers programmes that combine creative flair and popular appeal, and continues to bring viewers a mix of smart new shows that sit alongside popular long running series such as Killers Behind Bars, Botched Up Bodies and Benidorm ER. Big Brother and Celebrity Big Brother are well established in the schedule – and stripped of any pretentiousness about “social experiments” are focused on real life entertainment. They sit alongside ratings stalwarts like The Hotel Inspector.

 

5 News Tonight debates the main topics of the day, while the channel is committed to children’s programing with their award winning strand Milkshake!. Sister channels 5* and 5USA compliment Channel 5 with a mix of must see entertainment and US Drama.

 

Demand 5 is Channel 5’s free video-on-demand service. It’s currently available on over 20 platforms and devices – smart TVs, set-top boxes, games consoles, mobiles, tablet and web – more than any other on-demand service from a commercial broadcaster in the UK. Popular Demand 5 shows include Big Brother, Neighbours, Home and Away, Peppa Pig and US dramas such as The Mentalist, Person of Interest and CSI. Since the start of the year Demand 5 has averaged 15m streams a month.

 

For all the latest about Channel 5, follow us @channel5press and @channel5_tv