Noor Play make paying in the Middle East easy with SLA Digital’s Carrier Billing Solutions

Video-on-demand streaming service Noor Play has connected with SLA Digital to offer Zain Kuwait customers easy access to multi-platform content through simple carrier billing payments.

Noor Play is a subscription service that offers a wide variety of TV shows, movies and more with ad-free content carefully picked and edited to suit all members of the family. With SLA Digital’s help Noor Play are expanding their reach in the Middle East by offering accessible-to-all payments via customers’ mobile phone bills or prepaid credit.

Ahmad Al-Qarawi, CEO at Noor Play commented: “Carrier billing is ideal for customers in the Middle East as it is a very accessible way to pay in this market. We want our subscribers to have a seamless viewing experience so it is important to make payments as convenient as possible – by partnering with SLA Digital we have been able to achieve just that.”

Kevin Drayne, CEO at SLA Digital said: “Noor Play is a fantastic entertainment service and we can see it being hugely popular with customers of Zain Kuwait, not to mention our other mobile operator clients. Expanding our partnerships with digital merchants and bringing new services on board is a key focus for us and we are delighted to connect with Noor Play to offer them opportunities to acquire more customers through carrier billing.”

Mobile operators interested in discussing opportunities to connect with Noor Play through carrier billing should contact the team at SLA Digital directly.

SLA Digital partners with Spuul to increase carrier billing coverage





SLA Digital has partnered with Spuul, one of the most popular Indian movie streaming platforms, to increase their direct carrier billing connections, enabling more customers to pay by mobile.

With more than 47 million registered users across the world, Spuul is a video on demand streaming service with more than 10,000 hours of Bollywood movies and TV shows in multiple languages for customers to enjoy ad-free.

“Video on demand services have seen a huge uptake in recent years. Through our partnership with Spuul, we are excited to help them grow via our carrier billing connections across the Middle East and Asia,” commented Ashley O’Kane, Head of Marketing at SLA Digital.

Carrier billing allows customers to use their mobile device and add purchases and subscriptions to their post-paid bill or use their prepaid credit, giving a truly seamless and convenient customer experience.

Commenting on the partnership, Rajiv Vaidya, Spuul India, CEO said, “We have partnered successfully with SLA Digital to enable us to access more customers through carrier billing across the Middle East. We expect to continue expanding our coverage into other regions, offering Spuul customers easier ways to subscribe.”

SLA Digital signs Global Framework Agreement with Telenor Group

SLA Digital Signs Global Framework Agreement with Telenor Group to Deliver Digital Content via Direct Carrier Billing

SLA Digital and Telenor Group, one of the world’s largest mobile telecommunications service providers, have signed a global framework agreement making SLA Digital a delivery agent for digital content to a number of Telenor subsidiaries across Europe and Asia.

The agreement offers Telenor subsidiaries access to SLA Digital’s ecosystem of local and international content that their customers can access via direct carrier billing. SLA Digital’s diverse ecosystem of merchants,including global brands,offers both one-off and subscription content across verticals including gaming, video-on-demand and music streaming.

SLA Digital is live with Telenor Myanmar, with other subsidiaries following imminently. Telenor’s customers in Myanmar now have access to more digital content that they can charge directly to their mobile phone bill.


Nic Stirk, CEO of SLA Digital commented, “We are pleased to have partnered with Telenor Group in order to leverage our key relationships with global and local merchants. Our engagement with Telenor is an important step for us as it allows us to provide their customers with key value added services whilst continuing to extend our footprint.” Nic continued, “We are proud to have partnered with an innovative mobile operator like Telenor Group and look forward to embracing future opportunities.”



LONDON, UK — August 2014 — Fonix, leaders in mobile messaging, payments and telephony and Channel 5, one of Britain’s largest commercial broadcasters, today announce a two year partnership.

The partnership is focused on developing engagement between Channel 5’s audience through interactive services, driving returns for the broadcaster and value to the audience.

Using a suite of Fonix solutions including mobile messaging and payments layered with data analytics and marketing services, Channel 5 is providing viewers with an opportunity to interact and engage with formats through an increasingly optimised and value added experience.

“We have some of the most popular interactive formats that TV has to offer. We need our partners to be technically and operationally flawless whilst supporting us strategically around new initiatives. We have undergone a market wide supplier review process and are very pleased to have appointed Fonix to work with us moving forward.’’ said Joanna Cox, Acting Head of Commercial Partnerships, Channel 5.

Rob Weisz, CEO of Fonix Mobile commented, “Channel 5 is forward thinking, innovative and expert in the interactive mobile space. Our relationship with Channel 5 allows us to work collaboratively to drive key objectives and introduce new initiatives like data driven marketing and optimisation – we have a number of very exciting initiatives to introduce over the coming months.”

About Fonix

Fonix Mobile have recently announced their merger with Orca Digital to create the UK’s leading mobile messaging, mobile payments and interactive services business – coming together under the unified brand Fonix.

Fonix offer a wide range of products including SMS, PSMS, Mobile Billing, Voice Shortcode and Telephony services. Our ambition is to bring an exciting, new, fresh approach to the mobile payments and interactive industry – determined to drive market leading products into a variety of exciting sectors including media, broadcast, entertainment, enterprise and consumer markets.

For more information, please email


Channel 5 launched as Britain’s fifth terrestrial broadcaster in March 1997. It currently attracts well over 42 million viewers a month.


Channel 5 acquires the best of international drama –Under the Dome, Person of Interest, Castle, CSI, Law & Order, The Mentalist, NCIS, Wentworth Prison and Love/Hate. Aussie soaps Neighbours and Home and Away continue to delight. For sports fans Channel 5 is the terrestrial home of all England Cricket summer Internationals and regular title boxing.


It delivers programmes that combine creative flair and popular appeal, and continues to bring viewers a mix of smart new shows that sit alongside popular long running series such as Killers Behind Bars, Botched Up Bodies and Benidorm ER. Big Brother and Celebrity Big Brother are well established in the schedule – and stripped of any pretentiousness about “social experiments” are focused on real life entertainment. They sit alongside ratings stalwarts like The Hotel Inspector.


5 News Tonight debates the main topics of the day, while the channel is committed to children’s programing with their award winning strand Milkshake!. Sister channels 5* and 5USA compliment Channel 5 with a mix of must see entertainment and US Drama.


Demand 5 is Channel 5’s free video-on-demand service. It’s currently available on over 20 platforms and devices – smart TVs, set-top boxes, games consoles, mobiles, tablet and web – more than any other on-demand service from a commercial broadcaster in the UK. Popular Demand 5 shows include Big Brother, Neighbours, Home and Away, Peppa Pig and US dramas such as The Mentalist, Person of Interest and CSI. Since the start of the year Demand 5 has averaged 15m streams a month.


For all the latest about Channel 5, follow us @channel5press and @channel5_tv