SLA Digital partners with Spuul to increase carrier billing coverage

             

 

 

 

SLA Digital has partnered with Spuul, one of the most popular Indian movie streaming platforms, to increase their direct carrier billing connections, enabling more customers to pay by mobile.

With more than 47 million registered users across the world, Spuul is a video on demand streaming service with more than 10,000 hours of Bollywood movies and TV shows in multiple languages for customers to enjoy ad-free.

“Video on demand services have seen a huge uptake in recent years. Through our partnership with Spuul, we are excited to help them grow via our carrier billing connections across the Middle East and Asia,” commented Ashley O’Kane, Head of Marketing at SLA Digital.

Carrier billing allows customers to use their mobile device and add purchases and subscriptions to their post-paid bill or use their prepaid credit, giving a truly seamless and convenient customer experience.

Commenting on the partnership, Rajiv Vaidya, Spuul India, CEO said, “We have partnered successfully with SLA Digital to enable us to access more customers through carrier billing across the Middle East. We expect to continue expanding our coverage into other regions, offering Spuul customers easier ways to subscribe.”

Vacancies Board: Business Development Manager

UK focused new business development role to position Dynamic Mobile Billings’s billing products and services.

Portfolio includes Direct Carrier Billing (PayForIt), SMS & Voice Short Codes, Credit Card, Voice & IVR.

Applicants will ideally have a working knowledge and contacts within identified key sectors for growth. These sectors include – Charities, Broadcast and Media, Society Lotteries, Ticketing, Parking, Hospitality, Gaming and e-commerce.

UK – Flexible (home based). Travel to company offices (Birmingham HQ), client, partner or event locations being expected in order to support your role success.

Dynamic Mobile Billing (DMB) is an established, technology focused payment solutions business with global offices and operations.

Find more details about the role and how to apply HERE.  Closing date: 15th March

Online Advertising Report

In this report the Department for Digital,Culture, Media & Sport commissioned a review of online advertising in the UK which makes for interesting reading. The report explores the structure of the online advertising sector, and the movement of data, content and money through the online advertising supply chain. It also assesses the potential for harms to arise as a result of the structure and operation of the sector.

This report feeds into the Cairncross review into the sustainability of the UK press sector and the Government’s
Digital Charter work programme to ensure the UK is the safest place to be online and the best place to start and
grow a digital business.

You can find the report HERE

B2B Marketing Expo is nearly here!

Media Partnership Promotion


We can’t believe it but the B2B Marketing Expo will be opening its doors at the London ExCeL next month! That’s right, Europe’s greatest marketing event is very nearly here, and there is no better time to start planning those unmissable seminars into your schedule!

The show will have an unbelievable array of seminars on offer, all brought to you by some of the biggest names in the marketing industry! Not only do these sessions allow you to gain a truly unique insight into what is taking over the marketing sector, but they also present an unmissable opportunity to immerse yourself within the industry and get a headstart on the innovations that are just around the corner!

Get a glimpse into who will be covering key topics throughout the show from the  B2B Marketing Expo speaker highlight newsletter.

Your free ticket to the B2B Marketing Expo will also give you unprecedented access to the Marketing Technology Expo, Sales Innovation Expo and Call & Contact Centre Expo; with a combined lineup of 1,000 cutting-edge exhibitors, 500 educational speakers and 200 interactive masterclasses, this is going to be a show like no other.

So what more could you need to succeed? Head over to the website or grab your FREE ticket now, this is THE event to be part of this year.

REMINDER: PSA Consultation – Guidance on the retention of data

The PSA have put forward proposals to clarify expectations on how long providers retain data, in the event of an investigation where such data will be required. The PSA are now consulting on Guidance which sets out new expectations for the retention of data relevant to their investigatory processes, and are calling for responses.

The full consultation details can be found here.

We would like to invite members to provide their feedback to aimm in order for us to prepare a response. This will be in the form of calls, or where appropriate, conference calls, over the next few weeks.

Please let the aimm Executive know if you would like to contribute by Wednesday 20th February.