Fonix has announced today that more than £10.3m has been processed in mobile donations for The Big Night In Appeal.
The three-hour show took place on 23rd April and saw BBC Children in Need and Comic Relief join forces for the first time. The £10.3m processed through text donations helped contribute to the £27.3m raised on the night of the Appeal. Funds raised will be split equally between BBC Children in Need and Comic Relief and will go on to support vital local charities and projects in the UK who are providing essential help to those most in need.
The show promoted text-to-donate, allowing donors to donate via text at a range of price points: £5, £10, £20 and £30. Three competitions were also promoted on the night including the David Walliams prize draw, Little Mix prize draw and a chance to win a Morgan car. The Morgan prize draw was the top competition for the night and was sourced by Fonix.
Donations for the competitions were charged to the entrants mobile phone bill. Using Fonix’s delayed donation technology entrants had the choice to opt-out without being charged within 60 minutes of entering.
Clare Charles, Director of Media and Charity at Fonix, said: “It’s been such an honor to work with Comic Relief and BBC Children in Need for this great cause. It’s also amazing to see the impact of running competitions – the money donated was rather astonishing!”
Kerry Howard, Head of Operations Appeal for BBC Children in Need, said: We’re so thankful to Fonix for enabling mobile donations so quickly and to the generous public whose donations will go on to make such a difference. A huge amount of money has been raised to help projects around the country that are doing vital work to support people throughout the pandemic.”
Jules Thorne, Campaign Co-director at Comic Relief, said: “Thanks to Fonix’s support and the enormous generosity of the public, both our charities will now make sure that this desperately needed funding supports vulnerable people, as quickly and efficiently as possible.”
Nick Millward, Vice President Europe at global mobile engagement provider mGage,has been appointed Board member for the Association for Interactive Media and Micropayments (AIMM).
Nick Millward will serve as a board member alongside others from ITV, BBC and Global Radio beginning 1st April 2020.
“I am delighted to be appointed as a Board member for the AIMM,” said Nick Millward, VP Europe at mGage. “I believe it is hugely beneficial for mGage to be part of the conversation, to be involved in regular discussions around the media and payments market and to have the opportunity to put forward new ideas to continue to grow this industry.”
Drawing on his extensive expertise across the industry, which spans over 23 years, Millward will bring a dynamic and insightful outlook into the current state of the sector and the new technologies that are upcoming, to open doors for like-minded businesses and the huge potential for growth worldwide.
“With the emergence of new technologies such as Rich Communications Services (RCS), Apple Business Chat (ABC) and WhatsApp, alongside upcoming billing solutions, there is a growing opportunity in the market to build something together for the greater good of all businesses,” added Millward. “I am looking forward to working with the other AIMM board members to drive forward opportunities, agree standards to help regulate the market and really open up the industry for growth and success.”
The Association for Interactive Media and Micropayments promotes success in the Interactive Media and Micropayments industry by driving commercial growth and protecting the regulatory environment under which members operate.
Incorporating four main channels of activity, AIMM seeks to bring together members under working groups and forums, educate members through knowledge seminars and training courses and interface with regulators to ensure the robustness of members’ operational environments. The AIMM Board exists to ensure that the association’s members interests are being upheld.
Fonix has partnered with Global, the Media & Entertainment Group and Google in promoting Zing Flowers, a Global owned company, using Rich Communication Services (RCS).
The RCS marketing campaign launched just before Valentine’s Day across Global’s Capital FM and Radio X opted-in database of listeners to promote the purchase of flowers for loved ones.
RCS allows businesses to implement branded, two-way rich communications. The technology delivers interactive elements such as carousels, suggested response buttons, video and high-resolution images on mobile phones.
RCS is now fully enabled in the UK and with momentum continuously building and customer demand increasing, RCS is well on its way to becoming the primary next-gen messaging tool for today’s B2C messaging.
Joel Stern, Commercial Enterprise Director at Global said: “We always strive to lead the way and with a proud record of mobile innovation, we’re very excited about the opportunity RCS represents. As compatible handsets grow, so will the number of consumers we can reach and this could completely transform the way we communicate with our listeners.”
Stephen George, Commercial Director at Fonix added: “We’re thrilled to be working with Global – it’s been great to showcase the exciting work that we’ve been doing behind the scenes to drive RCS forwards.
“If everyone comes together and gets moving: mobile operators and RCS Messaging hubs (e.g., Google, Samsung, etc.), the industry, brands, and enterprises have a real promising opportunity ahead.”
SLA Digital has been unveiled as one of the best-performing scale-up technology companies in the UK, ranked 8th out of 25 peers at the annual Megabuyte Emerging Stars awards, held in London last week.
The Megabuyte Emerging Stars awards are part of the Megabuyte100 award series which collectively celebrates the 100 best performing technology companies in the UK. The awards recognise the 25 best-performing, scale-up technology companies within the Megabuyte100 winning company universe.
Companies’ performance is determined by their Megabuyte Scorecard rating – a proprietary, and wholly independent, benchmarking methodology that assesses companies’ performance against five key financial KPIs. The rigour of the Megabuyte Scorecard methodology, combined with a specific focus on technology companies, have made Megabuyte’s award series the most influential and authoritative awards in the UK technology sector.
Kevin Drayne, CEO at SLA Digital commented, “This is a fantastic achievement for SLA Digital and we are delighted to be named as one of the best performing UK tech scale-ups. This accolade recognises our continued success and growth within the industry on a global scale and is testament to the hard work of our innovative and dedicated team.”
SLA Digital provides carrier billing to global mobile operators, app stores including Google Play and Samsung and digital content providers including Gameloft, Playwing, Spuul, MBC and Vuclip.