mobile

Fonix launches CRM Automation: a personalised consumer experience with messaging campaigns

Posted on by Andrea Putnam-Moorcroft

Today, Fonix announced the launch of CRM Automation: a set of customer engagement automation tools for its clients to deliver mobile interactive services.

Some of the UK’s largest radio and TV broadcasters work with Fonix to deliver mobile interactive services to their audiences, with messaging used as highly effective channel for generating audience engagement.

Fonix’s platform enables its clients to configure predefined campaign start and end times, cost per mobile interaction and more. Now, Fonix has added a set of new functionalities to enable broadcasters to provide a more tailored experience for audiences when creating marketing communications, to maximise engagement and effectiveness for those campaigns.

Clients will be able to schedule automated responses at predefined times for users based on their previous interactions with a campaign, meaning that clients will be able to target individuals uniquely with relevant message content in a timely manner and within sociable hours driving both optimal experience for users and engagement for the brands.

CEO of Fonix, Rob Weisz commented: “This is such an exciting development for Fonix product suite. CRM Automation will allow for more targeted campaigns, providing those that love engaging with services an experience that is focussed upon their interaction habits. It will drive engagement and crucially, help our clients to avoid sending unwanted messages to their audiences.

“The functionality has a strong focus upon upholding a fantastic consumer experience, which is so important to Fonix and those that we work with. We’re excited to see the impact that this has upon our clients and to hear about the results that this has for their consumers!”

 

Fonix listed in FT Future 100 UK as recognition for its disruptive mobile technology

Posted on by Andrea Putnam-Moorcroft

Fonix has announced today that it has been listed in the FT  Future 100, a compilation of British companies making an impact either on society or their industry.

This is the first year that the FT Future 100 has run and to make it on to the list, companies had to excel in one of four categories: boosting diversity, consistent growth, disruption and those seeking to make a positive impact via their environmental, social and governance policies (ESG policies).

Fonix received recognition for its dedication to disruption. In this category, judges took into account measures such as research and development spending as a proportion of revenue, as well as the company’s own pitch as a disrupter. Fonix also received recognition for its consistent revenue growth, which is based upon its two consecutive listings in the FT 1000.

CEO of Fonix, Rob Weisz commented “We’re absolutely thrilled to have been listed in the FT Future 100, as we know what a prestigious listing this is. Fonix is at the heart of driving the mobile payments space in the UK – to be recognised for our disruptive technology really rubber stamps this!

“The team have worked incredibly hard to get us to where we are today and being listed in the FT Future 100 is testament to this effort. They are all so dedicated to the Fonix journey and their passion for disruptive tech is what drives us forward. This is such an exciting time for Fonix and we can’t wait to see what happens next!”

You can view the full FT Future 100 UK list here.

World Telemedia Invites Entrepreneurs to pitch to investors

Posted on by Andrea Putnam-Moorcroft

The telemedia industry has long been driven by entrepreneurs and has thrived on turning great ideas and technology into money making services – and the World Telemedia Show has always been the showcase for unveiling these developments.

Now in its 29th year, the show is looking to further drive this entrepreneurial spirit by running a series of lunches at the next event in Marbella in October where those with great ideas or businesses that need to take that next step can pitch to Investors.

Focusing on value added services (VAS), buyers, sellers, investors and mentors will all be introduced to each other over a 5-star lunch.  A total of six companies will be given the opportunity to privately pitch their ideas.  Investor pitch proposals should be submitted in writing to Jarvis Todd jarvis@wtevent.co.uk by 21 July 2018

“We believe that the people who attend World Telemedia are the early adopters and adaptors of new technology who are focused on the and look for the practical money making application of technology within the Value Added Services Sector,”  says Jarvis Todd, CEO, World Telemedia Ltd. “By connecting those with great new ideas or existing fledgling businesses with those with the knowledge and business acumen to take their ideas to the next level, World Telemedia is driving VAS both now and into the future.”

World Telemedia looks forward to another successful event in Marbella on 8-10 October.  An enlightening series of seminars and country updates, a deal-making expo hub and the most glamourous business networking around has been planned as the backdrop for serious deal making on-site.  A must attend event since 1989, World Telemedia is focused on Driving Value Added Services and Monetising Content.

World Telemedia Event

World Telemedia is for any business that wishes to engage and commercialize “connected consumers” whilst they use mobile devices and telephones; to interact with value added service and content propositions.

The only European event that showcases how carrier billing and other alternative payment platforms are evolving (in partnership with Service Providers and Aggregators) to create a dynamic “Telemedia” value chain which is typically driven by minutes, messages and traffic.

A key destination for Media & Marketing Groups, SPs, Aggregators, Network Operators, Convergent Technology and Billing Specialists who want seamless micropayment solutions and engagement tools to drive sales and convert customers across a globally expanding range of media, affiliate and advertising networks.   www.wtevent.co.uk

 

Fonix partners with Soccer Aid for Unicef, allowing viewers to donate to the charity via SMS

Posted on by Andrea Putnam-Moorcroft

Fonix, the tech company for acquiring and engaging consumers through their mobile phones, has announced today that it will be providing a mobile donation mechanic for Soccer Aid for Unicef, the biennial British charity football match which raises money in aid of UNICEF UK.

The game kicks off at Old Trafford on 10th June, and both the England and World XI teams include a host of impressive celebrities – including Usain Bolt, Sir Mo Farah, Gordon Ramsay, Michael Owen and Jamie Redknapp.

Fonix will be providing a mobile payment mechanic to the charity, allowing viewers to give to the charity via SMS in £10 and for the first time, £20 amounts. Fonix will also be managing Gift Aid donations, by sending reminders to donors to add Gift Aid as well as building a dedicated microsite for them to make a Gift Aid declaration.

The UK government will match every £1 donated by the public through its UK Aid Match scheme, doubling the difference for children in danger around the world.

Fiona Robertson, Head of Charity Projects at ITV said “We chose to work with Fonix on Soccer Aid for Unicef because we know that they have extensive experience running large-scale mobile charity campaigns.”

“Mobile billing has been incredibly effective with regards to donating to charity. Consumers clearly like to make payments via SMS, and for Soccer Aid for Unicef it will certainly have a positive impact upon conversions and the overall amount raised.”

Stephen George, Business Development Director at Fonix, said “Soccer Aid for Unicef is such a fantastic campaign. We’re so pleased to be introducing the £20 price point this year, as it clearly demonstrates that consumers want to give more to charity by mobile. Most importantly, we can’t wait to watch the game!”

Suzanne Ryder Richardson, Program Lead at UNICEF UK said “We know the public really get behind Soccer Aid for Unicef and that it’s a tremendously popular show, particularly with the fantastic line-up that it has. Encouraging viewers to donate to the charity is easy when there’s a frictionless payment mechanic that simply allows them to text to donate – it makes so much difference.

“Equally, the Gift Aid reminders and the landing page for collecting Gift Aid will increase the overall amount donated and this can only be good news for Unicef”.

International Development Secretary, Penny Mordaunt, said: “We are excited to be involved once again this year in what promises to be the biggest Soccer Aid for Unicef to date. The UK government will match public donations pound-for-pound, meaning that, together, we can double the difference for children around the world.”

The international friendly match will take place at Old Trafford on Sunday 10th June, just four days before the FIFA World Cup in Russia begins. Tickets are on sale now and the game will be broadcast live on ITV. Kick-off is scheduled for 20:00 BST.

Soccer Aid for Unicef is the original England vs. Soccer Aid World XI charity match. It was launched and co-founded in 2006 by Unicef UK Ambassador Robbie Williams and Jonathan Wilkes and has previously featured A-list stars such as Will Ferrell, Woody Harrelson, Mike Myers and Niall Horan, plus footballing royalty including Maradona, ZinedineZidane, Luis Figo and Ronaldinho.

Unicef, the world’s leading organisation for children, has joined forces with ITV to make the pro-celebrity football match bigger and better than ever, with more potential to raise money and vital support for children in danger. Soccer Aid for Unicef is produced by Initial, part of Endemol Shine UK, for ITV.

100% of all public donations to Soccer Aid for Unicef will be doubled by the UK government, up to a total of £5 million through its UK Aid Match scheme, and will go towards supporting the vital work protecting children around the world. So far £24 million has already been raised through Soccer Aid over the last 12 years.

Visit socceraid.org.uk to find out more and follow @SoccerAid on Twitter and Instagram, ‘Soccer Aid’ on Facebook and use the hashtag #SoccerAid for regular player and match updates.

SLA Digital signs Global Framework Agreement with Telenor Group

Posted on by Andrea Putnam-Moorcroft

SLA Digital Signs Global Framework Agreement with Telenor Group to Deliver Digital Content via Direct Carrier Billing

SLA Digital and Telenor Group, one of the world’s largest mobile telecommunications service providers, have signed a global framework agreement making SLA Digital a delivery agent for digital content to a number of Telenor subsidiaries across Europe and Asia.

The agreement offers Telenor subsidiaries access to SLA Digital’s ecosystem of local and international content that their customers can access via direct carrier billing. SLA Digital’s diverse ecosystem of merchants,including global brands,offers both one-off and subscription content across verticals including gaming, video-on-demand and music streaming.

SLA Digital is live with Telenor Myanmar, with other subsidiaries following imminently. Telenor’s customers in Myanmar now have access to more digital content that they can charge directly to their mobile phone bill.

 

Nic Stirk, CEO of SLA Digital commented, “We are pleased to have partnered with Telenor Group in order to leverage our key relationships with global and local merchants. Our engagement with Telenor is an important step for us as it allows us to provide their customers with key value added services whilst continuing to extend our footprint.” Nic continued, “We are proud to have partnered with an innovative mobile operator like Telenor Group and look forward to embracing future opportunities.”