Asiacell Iraq choose MCP Insight to protect their 16 million customers from fraudulent DCB traffic

 

Asiacell, the prominent Mobile Carrier in Iraq, has selected MCP to provide their anti-fraud and compliance monitoring solutions for Asiacell’s Value Added Services and Direct Carrier Billing services.

MCP will be working closely with IQ Services, the Carrier’s internal Master Aggregator, who manage all merchants offering services on Asiacell’s network.

MCP’s combined Scanner and Shield solutions enables Asiacell to detect fraudulent and non-compliant traffic on all advertising campaigns from the initial banner right through to billing. It is this cross analysis of data gathered that provides the 360 degree picture of what is happening at every click throughout the user’s journey. This is all collated in and controlled by MCP’s on-boarding portal, Net–which stores all tests, manages the resolution process and provides all the compliance/fraud performance reviews.

Declan Pettit, Director of MCP:

“We are delighted to have been selected by Asiacell to help in the fight against fraud. It shows they have serious intent to protect their customers against this current threat that affects the whole Carrier Billing Industry worldwide. It is only when all Carrier’s actively take this lead in the fight against fraud that bad actors will finally get the message that their efforts are futile.”

Chra Hussain, CCO of Asiacell added:

“At Asiacell, we understand that customer confidence in our systems and processes is absolutely essential to maintain our reputation of excellence. MCP have been selected as they have shown, throughout a lengthy trial, that their solutions are up to the essential job of protecting the whole Value-Added Services and Direct Carrier Billing value chain”

 

 

 

About MCP:

MCP was founded in 2014 and provides anti-fraud services across 35 countries currently. With 55 staff and offices in UK (Head Office), Dubai (Tech), South Africa (Regional)& Pakistan (Operations), MCP cater for the needs of a large selection of Carriers. 100% of MCP’s technology is built internally.

 

About Asiacell:

Asiacell “Brings Us Together” is the leading mobile telecommunications and digital services provider in Iraq, exceeding a subscriber base of 16 million satisfied customers as of January 1st, 2021. Asiacell is recognised as the first mobile carrier to operate in Iraq and the first to achieve full nationwide coverage, offering quality 4G services across all Iraqi governorates. Asiacell’s network covers 99%+ of the Iraqi population, making its national network the most extensive among the other two mobile operators in Iraq. Since January 2015, Asiacell is proud to be the best internet service provider offering the highest quality network in Iraq.

 

European digital content industry will triple by 2026

The European digital content industry reached last year almost €45.3B in terms of revenues and will reach €114,6B in five years (x3). These data result from an analysis carried out by Telecoming, a company specializing in monetization technology (Adtech and Direct Carrier Billing) since 2008. The firm has studied the evolution of digital content consumption in Europe.

Last year, 498M Europeans accessed digital content and spent on average €15 per month. 52% of total revenue came from video, games (34%) and music (14%). The study concludes that the consumption trend will go up. In 2026 a total of 606M users will consume digital content and increase their monthly spending to €30.5 per month. The video games sector, perhaps driven by the metaverse, will be the sector that will experience the highest growth. In five years, it will account for 47% of the total income of the digital content industry, above video (42%) and music services (12%).

Roberto Monge, Chief Operations Officer at Telecoming, stated, “the European digital content industry is very dynamic, and the average spending will continue growing. The subscription model will predominate because it meets users’ expectations. The UK and Germany are the leading digital entertainment markets, with great growth potential.

 

The UK, the leading video consumer

In 2021, the UK was the country that consumed the most digital video services (44% of the population). In 2026 it will also be the top country, with 59% (41,3M users) of the active population appreciating this type of content. The UK has the most profitable digital video services market: €4,2B in 2021 and €5,7B in 2026 (62% will come through subscriptions). At some distance, Germany will follow with a volume of €5B in the coming five years. It is estimated that the entire European market will reach €30.6B in that period.

Video games will register the highest growth

According to Telecoming’s research, 62% of Europeans will enjoy mobile games in 2026 (+9 points vs 2021). Germany led the ranking with 49.8M users last year, followed by the UK (44.8M). Both countries will add followers in the coming years (+14 M in Germany and +11.4 in the UK). European mobile gamers played almost 2B games in 2021.

The evolution of the mobile gaming market will be an unprecedented growth.  €15,6B generated in 2021 will become €68,6B in 2026. This growth will go hand in hand with the consolidation of the metaverse, the next big thing where the leading technology industry players are already investing.

9 out of 10 Europeans pay for digital music services. However, the UK is the largest market (€16B in 2026). 18% of Britons accessed a digital music service in 2021. This percentage will increase to 22% in 2026. 97% of these will also subscribe to a digital music service and pay €10.8 per subscription (average). This is also a general trend in Europe. In 2026, 98% of users will subscribe to at least one music service.

 

Telecoming is an international company specialized in digital services monetization technologies. It deploys solutions aimed at improving mobile payment processes and advertising technology. A scalable, flexible, and secure platform seamlessly integrates revenue generation tools for companies operating in the digital environment. Leader on the economics of digital content since 2008, Telecoming currently operates in 21 countries.

SLA Digital Announce Partnership with Unitel to Launch Direct Carrier Billing in Mongolia

SLA Digital and Unitel logos showing the partnership of the two companies

SLA Digital have announced a new partnership with Unitel Group, a Mongolian telecommunications company, with Unitel naming SLA Digital as their managed service provider for carrier billing.

As part of the relationship, SLA Digital will also be able to offer digital content providers access to Unitel’s other payment options including IPTV payments, Toki E-Wallet and payments made via U-Point, their points based loyalty program.

Kevin Drayne, CEO at SLA Digital commented: “We are delighted to be working with Unitel to enable seamless and secure payment experiences for their customers through carrier billing. We see this relationship as a real opportunity to bring more to Unitel and their customers, by offering a vast range of digital content and entertainment with new convenient ways to pay.”

 The partnership means Unitel will be able to effortlessly introduce new digital content to customers from SLA Digital’s expanding client portfolio. Likewise, digital content providers can connect to Unitel’s mobile subscribers, and expand into this region, through a simple integration process.

 Kevin continued: “Our direct connection with Unitel Mongolia will allow our existing and new digital content partners to easily connect to the mobile operator and make the most of all the payment options available. We hope that more content and more ways to pay will lead to greater choice and satisfaction for Unitel customers.”

 SLA Digital are inviting digital content providers who would like to connect with Unitel Mongolia to get in touch at sla-digital.com/contact

Evina raises 20 million euros to secure financial services for telecom operators

 

Paris, November 18, 2021 – Paris-based cybersecurity company Evina, which operates in 70 countries, has announced a €20 million funding round to consolidate its leading position in securing financial services for telecom operators.

The future of telecom operators will not be determined by the sales strategy of cell phone plans, but by the ability to provide new services to the huge customer bases they have patiently built up. Among these, financial services are the most crucial.

The financial services offered by telecom operators today not only offer the possibility to buy digital content, mobile applications or subscriptions to major streaming platforms directly via their SIM card, but also to receive, withdraw and transfer money. The aim is both to offer a highly efficient one-click payment method with conversion rates 100 times higher than those of a bank card, and to replace and compensate for the absence of basic banking services. Especially at a time when there are more smartphones than people on earth, and 2 billion people do not have a bank account.

Today, nearly 20% of global digital content purchases go through operators. By 2021, this will be worth more than $40 billion, with double-digit annual growth. In addition, more than $2.5 trillion is flowing through operators’ e-wallets. This amount is expected to double within 5 years.

The financial services offered by operators are so successful that they have inevitably attracted organized crime from around the world. “All the criminal organizations in the world are converging on cybercrime,” warns Guillaume Poupard, the Director General of the French National Agency for Information Systems Security.

It is to face this challenge that Evina was founded in 2018 by a team of hackers, cybersecurity researchers and financial services specialists who have worked for more than 15 years in the sector they protect.

More than $1 billion saved in the last 12 months by Evina for ecosystem players

David Lotfi, CEO and founder of Evina explains how it all started: “We realized that no one knew how to stop this new generation of cybercriminals, who are extremely professional and have much more advanced technical and financial resources than before. We saw this as a major threat and decided to develop a dedicated solution. Very quickly, the largest operators around the world asked to implement our solutions.”

Evina is now present in over 70 countries. It protects the world’s largest telecom groups such as Orange and Vodacom, but also major digital merchants for whom control of operator payment is a strategic advantage. With a detection rate of 99.94% of false transactions and a false positive rate of less than 0.06%, Evina has prevented the theft of more than 1 billion euros over the last 12 months.

In recognition of its solution, Evina has received all the industry’s leading awards over the past two years, including the Global Carrier Billing Summit award for the best anti-fraud solution in 2020 and 2021 and the Juniper Award for the best financial transaction security solution in 2021.

Confidence in Evina and in the industry’s potential from US funds and historical investors

The €20 million fundraising will allow Evina to accelerate its commercial presence outside Europe, with the opening of offices abroad, and to strengthen its technical team with new talent, in order to consolidate its position as a leader in the world of financial services for telecom operators.

The round was led by New York-based Radian Capital with the support of Evina’s historical investors including 50 partners, Saas Partners and Id4VC.

“Telecom Operators are in a very strong position to offer the next generation of financial service products. And while they currently possess much of what they need – embedded customer base, access to phones, known identities, financial performance, and bank account credentials – these operators still lack the security capabilities necessary to fight the most sophisticated fraud attempts. This is why we are so excited to back the team at Evina. They bring ‘bank security’ capabilities to these Telcos that allows them to operate in 2021 and beyond.” enthused Jordan Bettman, founder of Radian Capital.

Learn more about Evina at: https://www.evina.com/

Noor Play make paying in the Middle East easy with SLA Digital’s Carrier Billing Solutions

Video-on-demand streaming service Noor Play has connected with SLA Digital to offer Zain Kuwait customers easy access to multi-platform content through simple carrier billing payments.

Noor Play is a subscription service that offers a wide variety of TV shows, movies and more with ad-free content carefully picked and edited to suit all members of the family. With SLA Digital’s help Noor Play are expanding their reach in the Middle East by offering accessible-to-all payments via customers’ mobile phone bills or prepaid credit.

Ahmad Al-Qarawi, CEO at Noor Play commented: “Carrier billing is ideal for customers in the Middle East as it is a very accessible way to pay in this market. We want our subscribers to have a seamless viewing experience so it is important to make payments as convenient as possible – by partnering with SLA Digital we have been able to achieve just that.”

Kevin Drayne, CEO at SLA Digital said: “Noor Play is a fantastic entertainment service and we can see it being hugely popular with customers of Zain Kuwait, not to mention our other mobile operator clients. Expanding our partnerships with digital merchants and bringing new services on board is a key focus for us and we are delighted to connect with Noor Play to offer them opportunities to acquire more customers through carrier billing.”

Mobile operators interested in discussing opportunities to connect with Noor Play through carrier billing should contact the team at SLA Digital directly.