aimm News

Fonix launches CRM Automation: a personalised consumer experience with messaging campaigns

Posted on by Andrea Putnam-Moorcroft

Today, Fonix announced the launch of CRM Automation: a set of customer engagement automation tools for its clients to deliver mobile interactive services.

Some of the UK’s largest radio and TV broadcasters work with Fonix to deliver mobile interactive services to their audiences, with messaging used as highly effective channel for generating audience engagement.

Fonix’s platform enables its clients to configure predefined campaign start and end times, cost per mobile interaction and more. Now, Fonix has added a set of new functionalities to enable broadcasters to provide a more tailored experience for audiences when creating marketing communications, to maximise engagement and effectiveness for those campaigns.

Clients will be able to schedule automated responses at predefined times for users based on their previous interactions with a campaign, meaning that clients will be able to target individuals uniquely with relevant message content in a timely manner and within sociable hours driving both optimal experience for users and engagement for the brands.

CEO of Fonix, Rob Weisz commented: “This is such an exciting development for Fonix product suite. CRM Automation will allow for more targeted campaigns, providing those that love engaging with services an experience that is focussed upon their interaction habits. It will drive engagement and crucially, help our clients to avoid sending unwanted messages to their audiences.

“The functionality has a strong focus upon upholding a fantastic consumer experience, which is so important to Fonix and those that we work with. We’re excited to see the impact that this has upon our clients and to hear about the results that this has for their consumers!”

 

Making Interactive Media Pay at World Telemedia

Posted on by Andrea Putnam-Moorcroft

This week many of the interactive media companies from across Europe have converged in Marbella to take part in World Telemedia. With 3 days packed with speakers, presentations, and companies to meet across the venue it is one of the popular autumn destinations for businesses who want to learn more about monetising and improving carrier billing  and value added services.

Spotlight Sessions are running over the event with a variety of speakers and topics to suit everyone’s tastes. If you are at World Telemedia why not go along and listen to our very own Joanna Cox speak at 10.00am tomorrow (Wednesday) on ‘Making Interactive Media Pay’.

The engagement landscape has changed beyond recognition but the desire to interact has never been stronger. From game shows, to lotteries and from interactive TV to charities, how can your business fit into a winning format; with ‘must have’ interaction and fair monetisation that keeps the audience coming back for more?

New rules to combat high call costs from 070 numbers

Posted on by Andrea Putnam-Moorcroft

Ofcom have stated that phone users will be protected from high charges for calling ‘070’ numbers – which are often mistaken for mobiles, but cost much more to call.

Ofcom will be placing a cap on 070 numbers which will be aligned with the existing cap set by Ofcom for calls to mobile numbers – currently around 0.5 pence per minute.

Before the new price cap is introduced, providers who offer 070 number services may need to change the way they run their businesses, to comply with the new rules. This may include changing their billing systems and contacting their customers, or even moving to a different number range. So there will be a 12-month implementation period to make these changes before the new price cap comes into effect.

Full details from the Ofcom press release is available for information

Fonix listed in FT Future 100 UK as recognition for its disruptive mobile technology

Posted on by Andrea Putnam-Moorcroft

Fonix has announced today that it has been listed in the FT  Future 100, a compilation of British companies making an impact either on society or their industry.

This is the first year that the FT Future 100 has run and to make it on to the list, companies had to excel in one of four categories: boosting diversity, consistent growth, disruption and those seeking to make a positive impact via their environmental, social and governance policies (ESG policies).

Fonix received recognition for its dedication to disruption. In this category, judges took into account measures such as research and development spending as a proportion of revenue, as well as the company’s own pitch as a disrupter. Fonix also received recognition for its consistent revenue growth, which is based upon its two consecutive listings in the FT 1000.

CEO of Fonix, Rob Weisz commented “We’re absolutely thrilled to have been listed in the FT Future 100, as we know what a prestigious listing this is. Fonix is at the heart of driving the mobile payments space in the UK – to be recognised for our disruptive technology really rubber stamps this!

“The team have worked incredibly hard to get us to where we are today and being listed in the FT Future 100 is testament to this effort. They are all so dedicated to the Fonix journey and their passion for disruptive tech is what drives us forward. This is such an exciting time for Fonix and we can’t wait to see what happens next!”

You can view the full FT Future 100 UK list here.

Global Carrier Billing Summit 2018 – tickets still available

Posted on by Andrea Putnam-Moorcroft

As the only, global, focused event specifically made for the Direct Carrier Billing (DCB) ecosystem, the Summit is a must-attend event for all mobile payments and VAS specialists, digital merchants, operators and businesses who are looking to expand their portfolio into the DCB space, which has shown steady growth over the last few years.

Taking place this 25-26 September at the Millennium Gloucester in London, this event will be covering both developed and emerging markets, the Summit showcases operator case studies, merchant perspectives, partnership models and innovative examples from other payments providers who can partner or inspire the carrier billing community. You can find out more about the summit from here: https://bit.ly/2xwTGqs

MEMBER DISCOUNT

aimm members can get a 10% discount on their 2 day pass prices by using the link: https://tmt.knect365.com/global-carrier-billing-summit/purchase/select-package?vip_code=GCBAIMM10

The discount will be applied once you click on the Add to Basket button.

If you are an operator or merchant you could qualify for a free pass to attend the summit.

To apply for your pass click here: https://bit.ly/2xwTGqs