Fonix

Fonix to power mobile donations across all of Cancer Research UK’s fundraising activity

Posted on by Andrea Putnam-Moorcroft

Fonix, the mobile messaging and payments specialist, today announced that it has extended its partnership with Cancer Research UK, one of the world’s leading cancer charities dedicated to saving lives through research.

Fonix first started working with Cancer Research UK in 2017 for the Stand Up To Cancer campaign, a joint national fundraiser from Cancer Research UK and Channel 4, seamlessly enabling mobile donations and Gift Aid. This continued in 2018 with Fonix successfully processing SMS donations to Stand Up To Cancer made during the live show on Channel 4 – significantly contributing to the record £24.6 million raised on the night.

This extended contract will see Fonix power the mobile donations across all of the charity’s fundraising activity, including Race for Life, other challenge events such as Shine Night Walk and the Great Hike and also as a direct response to indoor and outdoor print advertising.

Kathryn Toner, Head of Individual Giving at Cancer Research UK said: “With a proven track record across all high-profile charity campaigns, Fonix’s experience and expertise in the charity sector speaks for itself.

“Text to donate is a great fundraising mechanic for the charity as it is a quick and easy way that the public can donate to the charity and help us bring forward the day when all cancers are cured. Cancer Research UK receives no government funding for its life saving research and relies entirely on the generosity of the public. We’re always looking for new ways that the public can donate to the charity such as raising donations via competitions.”

Clare Charles, account director at Fonix added: “It’s been such a privilege to work with Cancer Research UK over the past two years and in this time we’ve seen how our shared passion for innovation has positively impacted the amount raised for such a good cause.

“The extended partnership was the obvious next step for Fonix and Cancer Research UK, and we look forward to driving mobile donations and seeing the results across all fundraising activity.”

CEO of Fonix has been shortlisted for the PayTech Leadership Award

Posted on by Andrea Putnam-Moorcroft

Rob Weisz, CEO of Fonix and Board member of aimm,  has been shortlisted for the PayTech Leadership Award –  for leading and playing an instrumental role in devising and/or delivering the technology strategy to support the key business objectives of an organisation, making an impact in the payments industry and contributing towards the industry’s betterment.
For more information on the awards and to view the full shortlist visit here:

Telemedia interviews the speakers of the OTT breakfast event

Posted on by Andrea Putnam-Moorcroft

Joanna Cox – General Manager of aimm

After the Fonix breakfast event this month on OTT payments and Carrier Billing, Telemedia caught up with the speakers after the event to get their thoughts.  Speakers included General Manager of aimm Joanna Cox, as well as EE and Grabyo.

You can see the full interview from Telemedia Online here: https://www.telemediaonline.co.uk/carrier-billing-the-way-to-pay-for-ott/

Fonix powers mobile donations for Comic Relief for the 5th year running

Posted on by Andrea Putnam-Moorcroft

Mobile payments company Fonix has announced that this year it processed mobile donations for Comic Relief for the 5th year running, raising more than £10.6m via text-to-donate. Comic Relief’s Red Nose Day campaign is a biennial campaign hosted by the BBC, raising money to help people in the UK and across the world to live happier, healthier, safer lives.

This year’s campaign featured the live show, held on Friday 15th March, as well as a series of driver programmes. Each of these shows promoted text-to-donate, which allowed donors to donate via text at a range of price points: £5, £10, £20 and, for the first time for Comic Relief, £30 amounts for both the live show and the Kilimanjaro challenge during which 9 celebrities climbed Africa’s highest mountain. Donations were added to entrants’ mobile phone bills, allowing for a seamless, easy payment.

During the live show and the Kilimanjaro climb, the money raised from the £30 price point alone accounted for over 30% of the total raised via SMS.

Another new initiative for the 2019 campaign was the introduction of a competition which enabled viewers to donate or to opt-out of a donation whilst entering the competition. This was featured on BBC’s Saturday Kitchen and was the first time that the charity launched a competition to drive donations.

Entrants paid £5 to enter and be in with a chance of winning a unique dining experience, cooked for them by celebrity chefs. Using Fonix’s delayed donation technology, entrants had the opportunity to opt-out without being charged within 60 minutes of entering the competition.

Clare Charles, Account Director for Media and Charity at Fonix commented:

“We’re proud to have supported Comic Relief in powering mobile donations for the fifth year in a row.  We’ve come so far since 2014, as we now work with the charity to provide a total of four price points and we’re also constantly innovating to allow the charity to roll out new features. The delayed donation, for example, raised a tremendous £576,250 across four prize draws via text.”

Catherine Cottrell, Executive Director of Fundraising & Partnerships at Comic Relief added:

“It’s been exciting working with Fonix to offer new experiences and donation mechanisms to supporters and we are delighted that year’s campaign was such a success.”

Fonix share their Top 10 takeaways from yesterday’s breakfast event: ‘Pick ‘N’ Mix TV.

Posted on by Andrea Putnam-Moorcroft

Joanna Cox, General Manager at aimm, opened the event by explaining how TV habits have changed: the days of having only three channels seem a lifetime away now that we’re so spoilt for choice. She talked about how the payment methods offered for content consumption need to be as frictionless as possible — more purchases are being made than ever before.

Joanna was joined by EE, BT Sport and Twitter amongst others to talk about the ‘ Payment Mix for OTT Audiences’.

You can read the full Top 10 List from Fonix’s Blog.