Dutch digital innovator Sam Media wins Meffy Award with VR streaming service Mobio360

 

Sam Media provides more than 700,000 Mobio360 subscribers in Africa a window to the world.

The winners of the 2020 Meffys awards, voted by members of the Mobile Ecosystem Forum (MEF), were announced at the virtual MEF Connects Innovators event. Sam Media was nominated by MEF members for its service Mobio360 in the category Richer Mobile Customer Engagement. This category is showcasing mobile products and services that encourage the positive participation and engagement of customers. Meffy Awards, often seen as the Oscars from the Mobile Industry, celebrate innovation, creativity, and ingenuity in the Mobile Ecosystem, applauding the companies that have made a difference across the core ecosystems from the MEF.

Mobio360 is a virtual reality streaming content service offering access to hundreds of fully immersive digital experiences, from guided tours of more than fifty world cities, to adrenaline-fueled extreme sports and activities in hundreds of exotic locations. With the ease of accessibility that direct carrier billing brings, Sam Media provides more than 700,000 Mobio360 subscribers in Africa a window to the world. With its engaging content, smart streaming capabilities to adjust bandwidth, and built-in social sharing functionalities, Mobio360 has encouraged and inspired mobile users on the continent during a time when the pandemic kept everyone indoors.

MEF’s Global Board Director Waheed Adam announced the winners of this year’s Meffys Awards during MEF Connects, an event that brings together influential mobile players from all over the world. Sam Media’s Business Development Director for the African region, Anzelle Robertson, accepted the award virtually.

Sam Media team, winners of the Meffy Awards in 2021

Media Partner Post: 10 reasons why rich messaging is re-writing the rules of customer communications

Post written by MEF as part of MEF Connects: Rich Communications digital event starting on the 29th September.

Rich business messaging is unleashing a new era of consumer marketing, customer care and conversational commerce. It is giving people a wider choice of channels. And it is enabling post-pandemic comms with low-human contact. This is a revolution, and every brand has questions about it. Ahead of MEF Connects Rich Communications this month, MEF ponder a few of them in their blog…read the full post

  • Rich messaging could displace the native app
  • Lots of platforms to choose from
  • Rich messaging is as easy as SaaS
  • Rich messaging will supercharge the era of the chat bot
  • Shopping inside messages? It’s coming
  • Fresh business models to suit all requirements

aimm will be co-hosting elements of the event on the 30th September and we are pleased to be able to to share the full speaker details for the event. Further details and agenda can be found here, but the full agenda will be released on the 17th September.

As part of MEF’s Future of Messaging Programme this all-new digital event brings together enterprises, brands & agencies to connect with MNOs and messaging providers to showcase the business messaging channels that are transforming customer engagement.

The 3-day global event features the latest use cases from brands revolutionising their customer engagement strategies with RCS, WhatsApp, Apple Business Chat, Facebook Messenger and more. Plus, daily analyst briefings, regional deep-dives, industry roundtables, EXPO and facilitated networking sessions.