Industry News

World Telemedia Invites Entrepreneurs to pitch to investors

Posted on by Andrea Putnam-Moorcroft

The telemedia industry has long been driven by entrepreneurs and has thrived on turning great ideas and technology into money making services – and the World Telemedia Show has always been the showcase for unveiling these developments.

Now in its 29th year, the show is looking to further drive this entrepreneurial spirit by running a series of lunches at the next event in Marbella in October where those with great ideas or businesses that need to take that next step can pitch to Investors.

Focusing on value added services (VAS), buyers, sellers, investors and mentors will all be introduced to each other over a 5-star lunch.  A total of six companies will be given the opportunity to privately pitch their ideas.  Investor pitch proposals should be submitted in writing to Jarvis Todd jarvis@wtevent.co.uk by 21 July 2018

“We believe that the people who attend World Telemedia are the early adopters and adaptors of new technology who are focused on the and look for the practical money making application of technology within the Value Added Services Sector,”  says Jarvis Todd, CEO, World Telemedia Ltd. “By connecting those with great new ideas or existing fledgling businesses with those with the knowledge and business acumen to take their ideas to the next level, World Telemedia is driving VAS both now and into the future.”

World Telemedia looks forward to another successful event in Marbella on 8-10 October.  An enlightening series of seminars and country updates, a deal-making expo hub and the most glamourous business networking around has been planned as the backdrop for serious deal making on-site.  A must attend event since 1989, World Telemedia is focused on Driving Value Added Services and Monetising Content.

World Telemedia Event

World Telemedia is for any business that wishes to engage and commercialize “connected consumers” whilst they use mobile devices and telephones; to interact with value added service and content propositions.

The only European event that showcases how carrier billing and other alternative payment platforms are evolving (in partnership with Service Providers and Aggregators) to create a dynamic “Telemedia” value chain which is typically driven by minutes, messages and traffic.

A key destination for Media & Marketing Groups, SPs, Aggregators, Network Operators, Convergent Technology and Billing Specialists who want seamless micropayment solutions and engagement tools to drive sales and convert customers across a globally expanding range of media, affiliate and advertising networks.   www.wtevent.co.uk

 

Have you secured your site ready for the Chrome changes in July?

Posted on by Andrea Putnam-Moorcroft

Starting from July Chrome will now mark all websites that do not display https pages as non secure.

From July with the release of Chrome 68 all those sites who are still on http will now display at ‘not secure’ according to Google. You can read more about this from their blog post here: https://security.googleblog.com/2018/02/a-secure-web-is-here-to-stay.html Following on from this Chrome will also begin to phase out the secure green lock icon, favouring to draw attention to those sites that are not secure instead.

Don’t be caught out! It is not too late to get your site secured and get your SSL certificate in place.

MCP Insight now monitoring in the Kingdom of Saudi Arabia, Pakistan and Iraq

Posted on by Andrea Putnam-Moorcroft

MCP Insight recently launched Mobile Advertising Compliance Monitoring in 3 new territories across the Middle East. As well as ad monitoring, we are delighted to announce the addition of Fraud Blocking and Service Testing in the Kingdom of Saudi Arabia, Pakistan and Iraq.

MCP Insight Director Declan Pettit commented: ‘We are pleased to extend our monitoring services and augment our existing MENA coverage in UAE, Kuwait, Egypt and Iran. We intend to continue our ethos of co-operating in a transparent and joined up way with the mobile billing industry to help resolve the increased fraud threat in these territories.’

Give PSA your feedback on how they’re doing

Posted on by Andrea Putnam-Moorcroft

At the beginning of March an invite was sent out to Industry for a survey to give feedback on how PSA are doing as a Regulator.

This is your last chance to have your say and give your views. The feedback received will be used as a benchmark for their performance to ensure the needs of the stakeholders are met.

You can give your feedback to PSA by following the link to the survey HERE

Putting Customer Data to Use in a Mobile World with mGage

Posted on by Andrea Putnam-Moorcroft

AIME Member News

Consumers are constantly bombarded with irrelevant messages from multiple brands, across numerous channels, which means increasingly few messages get through and activated upon.  So the question is: what can you do about it?

Mobile messaging provides a breath of fresh air when it comes to trying to solve these issues. Concise, targeted and instantly effective, it opens up a new channel on which to build a relationship with consumers based on the communication they actually want to receive.

Download the Messaging and Loyalty Whitepaper and mGage we will be sharing their experience from helping different industries with their mobile messaging strategies and will also share the results of their recent survey on Messaging and Loyalty.

Here are the key takeaways:

– What consumers want: what are the channels we use the most and how do we want brands to engage with us

– Actionable insights:

– Retargeting: re-engage with customers that abandon their baskets or that have been inactive for a long period of time

– Engagement and Loyalty: provide a one-way channel for your customers to interact with you, being it questions about products/services, order notifications or feedback on a recenlty purchased product

– Drive traffic to your stores/app and increase sales: give that extra push your customers sometimes need to enter your store/app and look at what’s new