2020

First Screen Connects with SLA Digital for Direct Carrier Billing in the Middle East and Europe

Posted on by Andrea Putnam-Moorcroft

Fast growing global provider of mobile content and commerce solutions, First Screen, has partnered with SLA Digital to enable direct carrier billing payments in the Middle East and Europe.

First Screen are experts in delivering great mobile experiences, aimed at engaging and retaining customers in the best way possible. Their massively popular services include games, education and entertainment services, each of them fully localised in 20+ languages. First Screen engage millions of users every day through their mobile devices, ensuring their experience is purely unique, compelling and enriching.

“We are delighted to partner with a company that is consistently pushing the boundaries of the mobile industry. Carrier billing allows easy access to First Screen’s engaging services and SLA Digital has enabled them to expand their reach with new mobile operator connections in the Middle East and Europe.” commented Ashley O’Kane, Head of Business Development at SLA Digital.

Joost Goeree, Chief Commercial Officer at First Screen said, “We pride ourselves on being a pioneer in enriching the mobile experience. First Screen offers branded services packed with high-entertainment value; these include m-learning, games and videotainment. Our video services are especially a hit – with live streaming sports, TV shows, musical performances, lifestyle channels and more, we offer something fun for everyone. To keep up with the demand for good entertainment, we’re constantly upgrading our content offering and adding to our portfolio.

“Our focus on emerging mobile-first countries has propelled First Screen to become the leading mobile marketing and distribution company of mobile consumer services. By partnering with SLA Digital, we have been able to significantly grow our network and process seamless and secure mobile payments for new customers.”

 

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About SLA Digital
SLA Digital provides mobile operators and merchants with carrier billing solutions through their digital services platform. SLA Digital work with clients to help them engage with their audience and improve user acquisition and monetisation. Their team of digital experts are headquartered in the UK and Malaysia and have been serving clients for over 15 years, throughout Europe, the Middle East and Asia. For further information, visit www.sla-digital.com

About First Screen

First Screen is a global player in digital entertainment, offering the best value to stakeholders in the mobile ecosystem. Their value-driven approach ensures that operators and mobile-driven businesses increase their customer reach and revenue. As digital marketing mavericks, they excellently manage user satisfaction, retention and income generation. For more information, visit 1screen.com

The Big Night In Appeal raised more than £10.3m via mobile donations

Posted on by Andrea Putnam-Moorcroft

Fonix has announced today that more than £10.3m has been processed in mobile donations for The Big Night In Appeal.

The three-hour show took place on 23rd April and saw BBC Children in Need and Comic Relief join forces for the first time. The £10.3m processed through text donations helped contribute to the £27.3m raised on the night of the Appeal. Funds raised will be split equally between BBC Children in Need and Comic Relief and will go on to support vital local charities and projects in the UK who are providing essential help to those most in need.

The show promoted text-to-donate, allowing donors to donate via text at a range of price points: £5, £10, £20 and £30. Three competitions were also promoted on the night including the David Walliams prize draw, Little Mix prize draw and a chance to win a Morgan car. The Morgan prize draw was the top competition for the night and was sourced by Fonix.

Donations for the competitions were charged to the entrants mobile phone bill. Using Fonix’s delayed donation technology entrants had the choice to opt-out without being charged within 60 minutes of entering.

Clare Charles, Director of Media and Charity at Fonix, said: “It’s been such an honor to work with Comic Relief and BBC Children in Need for this great cause. It’s also amazing to see the impact of running competitions – the money donated was rather astonishing!”

Kerry Howard, Head of Operations Appeal for BBC Children in Need, said: We’re so thankful to Fonix for enabling mobile donations so quickly and to the generous public whose donations will go on to make such a difference. A huge amount of money has been raised to help projects around the country that are doing vital work to support people throughout the pandemic.”

Jules Thorne, Campaign Co-director at Comic Relief, said: “Thanks to Fonix’s support and the enormous generosity of the public, both our charities will now make sure that this desperately needed funding supports vulnerable people, as quickly and efficiently as possible.”

Fonix to power mobile donations for The Big Night In Appeal

Posted on by Andrea Putnam-Moorcroft

23 April 2020, London – Fonix has announced that it will be providing the mobile payment mechanic for tonight’s Big Night In Appeal on BBC One.

Two of the BBC’s biggest charitable partners, Comic Relief and BBC Children in Need are coming together for the first time, for a night of live entertainment. The Big Night In will raise funds to help support vulnerable people across the UK who may be significantly affected by the current Covid-19 crisis.

Fonix will be working with Comic Relief and BBC Children in Need to provide a text-to-donate platform, enabling donors to send a text message to donate either £5, £10, £20 or £30 which will be charged to their mobile phone bills.

Clare Charles, Director for Media and Charity at Fonix, comments: “We’re so very proud to be working with Comic Relief and BBC Children in Need during these troubled times. We’re looking forward to seeing the results and the difference that it makes to people all across the UK.”

Jules Thorne, Campaign Co-director at Comic Relief, said:“The Big Night In is an amazing way for us as charities to join forces and show how much of an impact we can make on the lives of those who need our support. Fonix’s experience within the charity sector has been invaluable to helping us get up and running quickly with mobile donations for the campaign.”

Kerry Howard, Head of Operations Appeal for BBC Children in Need, said:“It’s in unprecedented times like these that it’s more important than ever to collaborate and look to support this situation in the best way we can; coming together with Comic Relief will help us achieve just that. Through the power of TV, mobile technology and the public’s generosity, it’s going to be a brilliant night for a great cause.”

The Big Night In will air tonight on BBC One on at 7pm.

PSA gives update on Business Plan and Budget

Posted on by Andrea Putnam-Moorcroft

On the 27th March, the PSA provided an update on their site for their Business Plan and Budget that they initially announced to industry in December.

You can find the updates on both their consultation statement and the final document on their consultations page. They have also included all the responses received from across industry for this, which includes aimm’s response on behalf of our members.