Digital Marketing

10 reasons not to miss the B2B Marketing Expo this month

Posted on by Andrea Putnam-Moorcroft
Media Partnership promotion


 

Here are 10 reasons why you can’t afford to miss B2B Marketing Expo on 16th & 17th November, ExCeL London.

1)  Alastair Campbell – Keynote Day 1 – 12.45pm
An unmissable opportunity to see LIVE Tony Blair’s former right hand man and the ‘King of Spin’ as he gives his take on what it takes to be a successful leader!

 2)  Hannah Fry – Keynote Day 2 – 10am
Award winning TV presenter and professor examines if we’re collecting too much data, the incredible insights it can provide, but also the biases within it!

3)  Mark Wright – Keynote Day 1 – 3pm
The Apprentice winner and award-winning entrepreneur with the UK’s fastest growing digital agency tells you how you can leverage the best out of  digital marketing no matter what size your business.

4)  Panel Debates – DMA, BCMA, and BPMA
Industry leading association thrash out the most pertinent topics shaping their specialist areas so you know what the future holds. Join the DMA, BCMA, and BPMA in their gripping debates.

5)  280+ leading suppliers on your doorstep
The industry leading suppliers in sales and marketing will be on hand with demos, advice and insight for you on the latest market trends, products and solutions.

6)  Unmissable Seminar Programme
Make sure you’re ahead of the game with all the latest strategies, tools, technology and techniques of marketing as industry leaders talk about future techniques and more.

7)  CPD Accreditation
We understand your time is precious, so we have made the content sessions CPD accredited enabling you to develop professionally, improve your marketing and gain continued competence points.

8)  Masterclasses
Fully interactive and enable you to apply the latest solutions from the world of marketing to real-world business scenarios. Don’t just settle for the theory, discover the outcome!

9)  Networking
It’s about who you know sometimes! Engage with, and learn from, like-minded professionals to develop their professional knowledge, industry insight, and cultivate invaluable new business contacts.

10) VIP Lounge – By Invite Only
Look out for your badge that we’ll send you to see if you’ve been
upgraded to a VIP and enjoy the benefits of networking in a relaxed
and hospitable environment with like minded professionals.

11) Happy Hour – A bonus reason to attend!
Enjoy a refreshing free beer and snack at selected exhibitor stands as you network with delegates and suppliers on 16th November 3pm-5pm.

 

Register FREE for B2B Marketing Expo 16th & 17th November, ExCeL London!

 

THE LEADING MARKETING EVENT FOR PROACTIVE PROFESSIONALS 

Posted on by Andrea Putnam-Moorcroft

 

AIMM are pleased to announce our partnership with B2B Marketing Expo. On the 16-17th November 2021, London’s ExCeL will play host to the leading marketing event, connecting the most proactive marketing professionals with the tools, techniques, and innovations they need to be at the forefront of the ever-evolving world of marketing.

This year, the exhibition promises to be the most forward-thinking to date – housing 200 industry leading suppliers and 200 educational seminars from some of the world’s top experts and innovative thinkers.

The B2B Marketing Expo recently revealed its fantastic speaker line up featuring some of the biggest names in the industry:

Alastair Campbell, Journalist, Broadcaster, Author & Strategist

Leaders narrate a strategy, not simply execute it

16-Nov – 12:45 – B2B Marketing Keynote Theatre 1
From front line Politics as Tony Blair’s right-hand man creating the New Labour, Alastair has made a name for himself as an influential voice and commentator. With humour and insight Alastair takes an insider’s look at politics at home and abroad, as well as what it takes to be a successful leader!

Hannah Fry, Broadcaster & Mathematician

Gather now, exploit later

17-Nov – 10:00 – B2B Marketing Keynote Theatre 2

A regular presenter of science and maths programmes on BBC TV, Hannah examines the incredible insights data can provide, but also where its limitations are, including how AI is revealing incredible new insights. Hannah highlights the biases within data and how the tools used to collect and interpret it can often betray very human prejudices.

Mark Wright, Climb Online

How To Elevate & Scale your Business Growth Through Digital Marketing

16-Nov – 15:05 – B2B Marketing Keynote Theatre 2

The most successful winner from BBC’s The Apprentice, Mark Wright, went on to be an award-winning entrepreneur with the UK’s fastest growing digital agency. Learn how to scale your business through digital marketing, master lead generation and understand the leading trends to enable you to stay ahead of competition in 2021 and beyond.

Leading the industry as the most accomplished event for forward-thinking, ambitious and successful businesses looking to stay on top of trends and gain a competitive edge.

Thousands of professionals will come together at the ExCeL to research the market, learn about new innovations and discover the latest strategies and trends to progress and develop their marketing in our unique educational programme, consisting of expert-led seminars and panel debates, live demos of the latest technology, as well as industry leading companies equipped with the industry’s finest solution led products and services.

We have been working closely with all event industry stakeholders developing an industry wide ‘All Secure Standard’ alongside the UK government that will allow organised industry gatherings to take place again. Through the four key cornerstones, we will ensure our visitors, exhibitors, and colleagues, are protected whilst making events high-quality and productive experiences.

Here is what some of our regulars think of the show…

“If there’s one time in your calendar that you’re going to set aside to learn about Marketing, this event is it!”.

Raja Saggi, Head of Marketing, Google

“This is the place you want to come to be able to find out about all these new technologies that you can take advantage of, to give your business the edge”.

Scott Brinker, Editor, chiefmartec.com

For full details and to register for free please visit www.b2bmarketingexpo.co.uk.   

 

Spring Networking Event – 9th May

Posted on by Andrea Putnam-Moorcroft

 We invite you to join us  at Blackfriars for an evening of networking with new and old business contacts in beautiful surroundings by the river.

 

 

 

 

 

 

 

 

AIME understands the importance of business networking, so look to provide these opportunities whenever possible for our members. Our networking evening is open to members and non members in a relaxed environment of mutually beneficial collaboration, to encourage business growth and working relationships within the interactive media and payments industries.

Our Spring Social evening is in the beautiful Voltaire Bar at the Crowne Plaza Hotel in Blackfriars, conveniently close to public transport links for easy access. The evening starts from 18.00 and will follow on from our AIME General Meeting in London, for those who will be attending during the day.

Tickets start from just £19 + VAT and include a welcome drink and nibbles, as well as the use of our exclusive AIME only area within the Champagne Library of the Voltaire Bar.

The bar is fully stocked for further drinks during the evening. The drinks menu includes wine, beers, cocktails and champagne.

Crowne Plaza City

 

 

 

 

 

 

 

 

Previous networking events have been very popular with attendees from companies including:

BBC, Cellcast, EE, Fonix, IMImobile, ITV, Harvest Media, Oxygen8, mGage, Phone-paid Services Authority, Telemedia News and Vodafone amongst others.

Tickets:

Member Tickets               £19.00 + VAT

Non Member Tickets     £24.00 + VAT

AIME Members can get their tickets by either requesting them directly from AIME and you will then be invoiced  for these, or from our tickets page below.

Non Members can get their tickets directly from our tickets page below.

Spring Social Tickets: http://buytickets.at/associationforinteractivemediaentertainment/94299

Booking fees apply when ordering online.

We hope to see you there

 

The DMWF Early Bird finishes tomorrow – 24th Feb

Posted on by Andrea Putnam-Moorcroft

The upcoming Digital Marketing World Forum event; #DMWF Expo Europe which is taking place in Beurs van Berlage, Amsterdam on 3rd & 4th April has an early bird discount which ends tomorrow (Friday 24th February) – register today and save up to €250!

This year’s agenda has been expanded and features 2 Conference Tracks covering; Digital Marketing Strategies, Social Media, Influencer Marketing, Content Marketing, eCommerce, Mobile Marketing, Data & Analytics as well as Artificial Intelligence and Virtual Reality.

Latest confirmed speakers include:

  • Robert Zuidgeest, Head of Digital Marketing, The Walt Disney Company
  • Anthony Hodge, Global Content & Digital Marketing Communications Manager, Randstad Holdings
  • Paul Poels, Director of Digital Analytics, Philips
  • Selena Gabat, Director of Social Media, Sky
  • Jamie Bolding, Founder & CEO, Jungle Creations
  • Dustin-Michael Steinfort, Digital Marketing & Strategy, The Kraft Heinz Company

View the full speaker line-up here

Remember you can claim your AIME member discount by visiting our DMWF events page HERE.

PSA priorities for first quarter of 2017

Posted on by Andrea Putnam-Moorcroft

PSA logo

 

PSA have just released their set priorities for the next 3 months.

Among them are implementing and monitoring Special conditions for online competition and online adult services, undertaking research into consumer complaint journeys, looking at market trends and assessing the effectiveness of sanctions.

For the full article please read:  7 PRIORITIES