fundraising

Charity Text Seminar a Success!

Posted on by Andrea Putnam-Moorcroft

Charity Text Donation Seminar a Success

AIME and PhonepayPlus jointly ran a free one day Charity Text Donation Seminar in London on Friday 19th February. This was well attended by many small charities who came to learn more about how to use text donations to improve their fundraising, make sure that their marketing campaigns are compliant, learn the importance of increasing donations by Gift Aid and to ensure the audit standards are good.

As well as regulatory updates from PhonepayPlus, there were highly informative presentations from Telefonica, OpenMarket, Instagiv, Cymba, Vir2, Open Fundraising, Fonix and BBC Children in Need.

With positive feedback from the attendees it has been suggested that this event is run on an annual basis to ensure the spread of the successful intelligence sharing. A link to the presentations for the day is here.

You can also read about the event on PhonepayPlus’ blog here.

Feedback from the day:

I attend the Charity Seminar last week and I just wanted to say thank you for such a well-organised, informative day. It was really useful and I hope there will be a similar seminar next year! Samaritans

Thank you for organising Friday. It felt like a good session, let’s do it again soon. Open Fundraising

Great event. Informative, relevant and enjoyable. Can’t ask for more! OpenMarket

Well done on organising such a great day. RSM2000

 This event was so informative and useful, and should definitely be an annual event! Parkinsons UK

BBC Children in Need breaks all time text-to-donate record with Fonix

Posted on by Andrea Putnam-Moorcroft

Mobile payments and messaging specialists Fonix’s payments platform processed more than £6.6 million in text donations for last year’s BBC Children in Need fundraiser.

Donations were gathered in combination with on-screen promotion in £5 and £10 amounts, across a number of BBC flagship shows and specially created fundraising campaigns including; The One Show – Rick Shaw Challenge, Countryfile – Ramble, One Big Night and the main campaign show itself which aired on the BBC on the 13th November.

This is the second year in a row that Fonix has provided the text donation mechanic for BBC Children in Need, surpassing the 2014 total and contributing to the record breaking £37 million raised (so far) in 2015.

Rob Weisz, CEO at Fonix says: “For Fonix, BBC Children in Need is one of the highlights of our working calendar.  Supporting such an amazing charity event with our platforms and processes is so rewarding and demonstrates the importance of text to donate mechanics in providing consumers with the means to make a simple, spontaneous donation.”

Karen Bass, Director of Operations and Finance, CIN adds: “The 2015 campaign has been a record breaker for us which we’re immensely proud of. Text to donate forms a fundamentally important part of our payment option mix.  We thank key partners like Fonix, Harvest Media Group and the Mobile Operators for their support in enabling us to raise such a fantastic amount.

IMImobile launches ‘Tweet to Donate’ for the Post Office

Posted on by Andrea Putnam-Moorcroft

IMI Logo- new 2014 web sized

 

IMImobile continues to deliver innovation on Twitter, launching ‘Tweet to Donate’ for the Post Office

The Post Office became the first UK organisation to allow Twitter users to donate to the BBC Children in Need charity campaign ‘Be a Hero’.

IMImobile launches Tweet to Donate in partnership with Post Office

London, United Kingdom, 17th November 2014 – IMImobile, a global technology company providing software and services which help businesses capitalise on the growth in mobile communications, today announced its development of ‘Tweet to Donate’, an innovative new service used by the Post Office. The service has made the Post Office the first UK organisation to enable and process donations via Twitter as part of being a fundraising partner to the BBC’s Children in Need charity campaign, ‘Be A Hero’.

To read the full press release about IMImobile working in partnership with the Post Office click here: PR – IMImobile – Tweet to Donate – Post Office – 17-11-2014

 IMImobile - Post Office - Tweet to Donate