Fonix

Fonix to provide the mobile payment mechanic for Stand Up to Cancer

Posted on by Andrea Putnam-Moorcroft

On the 21st September Fonix announced that it will be providing the mobile payment mechanic for Stand Up To Cancer 2017. Stand Up To Cancer is a joint national fundraising campaign from Cancer Research UK and Channel 4, which funds game-changing research to ultimately save more lives.

Fonix will be working with Cancer Research UK to provide a text-to-donate platform, enabling donors to send a text message to donate either £5, £10 or £20, which will be charged to their mobile phone bills.

Fonix will be launching the mechanic with Stand Up To Cancer’s Great Canoe Challenge on Monday 25th September. The challenge will see a handful of inspiring supporters, who have all been affected by cancer, row five marathons in five days. The team will set off from Chester on Monday 25 September, and will finish the challenge at the Alberts Docks in Liverpool on Friday 29 September. The team will be accompanied by some famous faces each day to help them reach the finish line.

Stand Up To Cancer has also partnered with Fonix’s client Bauer Media to broadcast radio shows across their portfolio of stations in the UK, and both the on-screen and radio programmes will be supported by Fonix’s text-to-donate mechanic.

Clare Charles, Client Director for Media and Charity at Fonix, said “We love working with forward-thinking charities that value the importance of mobile within the sector. Cancer Research UK clearly recognises the growing consumer trust in mobile payments and the simplicity of text-to-donate. We’re looking forward to seeing the results and the difference that it makes to the Stand Up To Cancer campaign.”

Ana Maria Flores, Senior Programme Manager for Stand Up To Cancer at Cancer Research UK, said: “We know that our supporters are increasingly keen to give via their mobile phones. In 2016, 80% of donations to Stand Up To Cancer were text donations. It is important to us that we use the most reliable, robust and user-friendly mechanic possible to cater to this growing demand. Fonix’s experience within the charity sector and continual success with text-to-donate made the partnership an obvious choice.”

 

 

 

About Stand Up To Cancer (UK)
  •       Stand Up To Cancer is a joint national fundraising campaign from Cancer Research UK and Channel 4
  •       The campaign returns this autumn with a variety of fundraising activities and a series of special programming on Channel 4
  •       Launched in the UK in 2012, Stand Up To Cancer funds game-changing research that accelerates new cancer treatments and tests to UK patients, and across the world, to ultimately save more lives
  •       More than £38 million has been raised in the UK to date and over 40 trials and projects have been funded, that will involve more than 10,000 cancer patients
  •       Research projects include the development of the ‘chemo-package’ to deliver treatment at the best time for the patient; testing arsenic as a weapon to make cancer self-cannibalise; using viruses to seek and destroy cancer cells while boosting the immune system, and much, much more!
  •       Stars such as Naomi Campbell, Noel Gallagher, Nicole Scherzinger, Pharrell Williams, Tom Hardy, Gillian Anderson, Britney Spears, Idris Elba, Andy Murray, Bradley Cooper, Taylor Swift, Martin Freeman, Jamie Oliver, Kathy Burke, Miranda Hart, Paul O’Grady, Richard Ayoade, Chiwetel Ejiofor, Jack O’Connell, Lily James, Rosamund Pike, Sophie Turner, Stephen Graham, Toby Jones and Will Poulter are just some of the talent who have supported Stand Up To Cancer

 

 

To find out more about fundraising activities visit Standuptocancer.org.uk or channel4.co.uk/SU2C or follow them on Facebook, Twitter or Instagram

Text-to-donate raises over £9.5 million in one day for Comic Relief’s 2017 appeal

Posted on by Andrea Putnam-Moorcroft

 

 

 

 

 

Mobile payments company Fonix has announced that it processed over £9.5m worth of text donations, on live night for the Red Nose Day fundraiser.

The live show took place on 24th March, and the £9.5m processed surpassed the 2015 total and helped contribute to the £19.5m total raised on the night.

This year saw the public dig deep to raise money for those in need across the world. Via text-to-donate, donations were gathered with on-screen promotions in £10 and for the first time, £20 amounts.

 On the night, the £20 price point alone generated a huge £5.4 million in mobile donations, out of the total £9.5 million raised via mobile – this was 57% of the total amount raised by mobile.

 

Campaign Manager at Comic Relief, Jules Thorne said:

 “Red Nose Day was a record-breaker for us; we saw an increase of almost £4 million of mobile donations from the 2015 campaign. We couldn’t have achieved this without Fonix’s expertise and our excellent collaborative approach to running the £20 price point.

 “Fonix understands the importance of making donations as simple and effortless as possible, which is why there was such a fantastic result for mobile donations on live night – people love being able to donate from their mobile devices.

 “Most importantly, it’s so encouraging that people are clearly willing to give more to charity – the £20 price point raised almost £1.3 million more than the £10 donation option.”

Rob Weisz, CEO of Fonix commented:

“ It’s great to be supporting Comic Relief in powering mobile donations for the third year in a row.  

 “The staggering amount raised really demonstrates the power of mobile in combination with emotive content. There was a peak in the campaign where our platform processed over 18,000 donations, all in the space of a minute. It’s a real credit to our great team who really went above and beyond in the months running up to event and on site at the BBC.”

Fonix wins at Drum MOMA Awards

Posted on by Andrea Putnam-Moorcroft

 

 

 

 

Fonix have won at the Drum MOMA Awards, in the Not-For Profit/Charity Mobile Strategy/Campaign category.

In 2016, Fonix delivered a UK first by providing Children in Need with a £20 mobile text donation solution for their campaign.

To read the full story click HERE.

Fonix awarded Vodafone B2B Platinum Partner Status

Posted on by Andrea Putnam-Moorcroft

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Fonix recently announced that it has been awarded Vodafone Platinum Partner status. Fonix is one of only 6 providers to be awarded Platinum Partner status – the highest level within Vodafone’s partner accreditation scheme. To read more about their award please see the attached press release. Press release – Fonix awarded Vodafone B2B Platinum Partner Status April 16

Charity Text Seminar a Success!

Posted on by Andrea Putnam-Moorcroft

Charity Text Donation Seminar a Success

AIME and PhonepayPlus jointly ran a free one day Charity Text Donation Seminar in London on Friday 19th February. This was well attended by many small charities who came to learn more about how to use text donations to improve their fundraising, make sure that their marketing campaigns are compliant, learn the importance of increasing donations by Gift Aid and to ensure the audit standards are good.

As well as regulatory updates from PhonepayPlus, there were highly informative presentations from Telefonica, OpenMarket, Instagiv, Cymba, Vir2, Open Fundraising, Fonix and BBC Children in Need.

With positive feedback from the attendees it has been suggested that this event is run on an annual basis to ensure the spread of the successful intelligence sharing. A link to the presentations for the day is here.

You can also read about the event on PhonepayPlus’ blog here.

Feedback from the day:

I attend the Charity Seminar last week and I just wanted to say thank you for such a well-organised, informative day. It was really useful and I hope there will be a similar seminar next year! Samaritans

Thank you for organising Friday. It felt like a good session, let’s do it again soon. Open Fundraising

Great event. Informative, relevant and enjoyable. Can’t ask for more! OpenMarket

Well done on organising such a great day. RSM2000

 This event was so informative and useful, and should definitely be an annual event! Parkinsons UK