Member News

2015 AIME Board announced

Posted on by Andrea Putnam-Moorcroft

AIME welcomes Ibs Ali of Open Market, Alan Partington of Telecom 2 and Alex Haffner of Dentons to the Board

The Association for Interactive Media and Entertainment –AIME is pleased to announce the addition of three new members, Alan Partington, Ibs Ali and Alex Haffner to its Board of Directors.

AIMEs Board directs and oversees the operation of the Association as well as playing an active role in managing working groups and providing feedback regarding the industry sectors that AIME represents. AIME attempts to ensure that the board represents every vertical market that comprises membership.

Alan Partington from Telecom2 (www.telecom2.net) is a welcome addition to the Board to ensure that AIMEs focus on fixed line services remains strong as the industry enters its most significant transitional period with the introduction of split charging for consumers for calls to non-geographic service number ranges such as 09, 08 and 118. Alan replaces BT stalwart Graham Pottie and was uncontested.

Ibs Ali from Open Market (www.openmarket.com) is the Head of Account Management with responsibility for the commercial and operational delivery of mobile messaging and mobile payments solutions across OpenMarket’s client base. The client base includes AIMEs membership in Charity and Broadcast. Ibs previous experience includes News International, MINICK and Net Mobile and is an active participant in AIMEs working groups.

Alex Haffner from Dentons  (www.dentons.com ) is a Senior Associate at Dentons and has been opted on to the AIME Board to bring in his experience in the Regulatory and Competition Law fields. Alex will also be beneficial for the AIME board for his ability to assist with broader Board level discussions around the evolution of financially regulated micropayment services such as eMoney and Payment Services. Alex brings with him broad experience in the areas that AIME operates and his expertise in competition law relates to AIMEs strength in putting competitors together to examine common issues or opportunities

Chairman Edward Boddington stated today “We have a superb board with represented expertise from across the membership covering Broadcast, Mobile, Fixed line, Service Provision and Digital services promotion. These new Board Members, help us to complete the picture, replacing other board members that we have sadly lost due to changing roles. I am very excited to be working with Alex, Ibs and Alan to strengthen AIME as a valuable and important trade association for the interactive media and entertainment industries.

Mobile Life Appoint MCP as Regulatory & Compliance Technology Partner

Posted on by Andrea Putnam-Moorcroft

Mobile Life have today announced the appointment of Monitoring & Compliance Partners (MCP) to act as a Regulatory & Compliance Technology Partner for Mexico effective immediately.

MCP were formed in April 2014 as a result of a joint venture between Etx & Enarpee Services to create a new regulatory services company, offering a suite of products designed to provide peace of mind for the payments industry.

Formed in 1997 by brothers Declan and Brian Pettit, eTX’s core offering is the ‘Touchpoint’ Application Development platform, a hardware/software system that intelligently manages information/events in a real-time environment. This platform comprises proprietary technology which is the result of fifteen years research and development, and which is particularly suited to fast-moving environments. Our products such as Goverifyit, VeriAudits and Veriscanner have all been developed using this platform.
Enarpee Services are the world experts in Regulatory Advice, Due Diligence, Compliance and Product & Service Audits for companies utilising Premium Billed mechanisms in support of their services to Consumers. Run by Neil Penny and Toby Padgham, Enarpee Services are the appointed Regulatory & Compliance partner for the UK’s largest Mobile Network Operator, EE (which also incorporates the T-Mobile & Orange Mobile Network brands) as well as providing direct client support across the EU, Africa, Australia, APAC and now Central America with LatAM support available during 2015.

Commenting on the appointment, Warren Platt the CEO of Mobile Life said “We are delighted to be working with MCP to take us to the next and most exciting stage of our growth and development in the Mexican & Latin American Markets. We have an exciting strategy and see MCP as the ideal partner to assist us in achieving all our commercial objectives.”

Neil Penny & Declan Pettit from MCP issued a joint statement – “We are more than excited to be invited to assist & support Mobile Life in the Mexican market and we’re very confident our experience and expertise will deliver and exceed Mobile Life’s expectations. We’ve admired Mobile Life’s growth ever since they entered the market and to be part of their future growth is incredibly exciting”

MCP’s expansion accelerates to satisfy demand for Worldwide Compliance & Auditing Services

Posted on by Andrea Putnam-Moorcroft

MCP_world_logo_mcp Feb15-WEB

MCP (the recent Joint Venture between eTX and Enarpee) has expanded rapidly in the last 8 months to a team of 24 personnel. This includes the management team in London, together with development and testing teams across Europe, Asia and Australia. USA resource has also been recruited to support the level of interest in their services in North, Central and Latin America. To learn about MCP’s product suite and to read their company information click here: MCP_PR_Final_170215

BBC Children in Need break text donation record with Harvest Media UK and Fonix

Posted on by Andrea Putnam-Moorcroft

Fonix’s mobile billing and campaign management platforms provided audiences with the opportunity to donate and interact via mobile. The 2014 campaign delivered a record ‘on the night total’ for BBC Children in Need, with over £5m generated over text.

“We are delighted with the record breaking results” said Susan Johnston, Director of Operations and Finance, BBC Children in Need.  “We had a very collaborative relationship with Harvest and Fonix who embraced our desire to innovate and optimize both donation levels and gift aid conversion. Working collaboratively with suppliers in this fragmented mobile ecosystem is essential”

Data-driven CRM and mobile marketing mechanics allowed BBC Children in Need to provide consumers with a tailored experience, resulting in over a third of users declaring their eligibility for Gift Aid.

Rob Weisz, CEO of Fonix Mobile commented, “The 2014 Children in Need campaign was a huge success which we were delighted to be a part of.  We understand the importance of engaging donation mechanics with high conversion of gift aid declarations, something we continue to optimize. We worked on solutions that focused on specific objectives and were thrilled with the results achieved”.

Edward Boddington, CEO of Harvest added, “ Since we started working with BBC Children in Need in 2011, the charity has always strived to innovate.  Using mobile text short codes for charity telethons is a high growth area as it allows charities to keep 100% of whatever the donor texts, in this case £5 and £10 price points.”

 —————————–

Fonix Mobile is the UK’s leading mobile messaging, mobile payments and interactive services business.   For more information, please email hello@fonix.com

Harvest Media is the UK’s leading provider of participation media services and is the preferred partner for many large media companies in the industry. For more information, please visit www.hmg.tv

The BBC Children in Need Appeal is a charity registered in England and Wales (802052) and Scotland (SC039557) whose aim is to make a positive change to the lives of disadvantaged children and young people across the UK. For further information about BBC Children in Need, please visit www.bbc.co.uk/Pudsey

 

IMImobile and Universal Music nominated with ‘The Kleek’ for the 2015 Global Mobile Awards

Posted on by Andrea Putnam-Moorcroft

imimobile-scaled

London, United Kingdom, 5th February 2015 – IMImobile, a global technology company providing software and services which help businesses capitalise on the growth in mobile communications, today announced that it has been shortlisted for the 2015 Global Mobile Award. The Kleek, a pan-African Universal Music Group streaming service, is nominated for ‘Best Mobile Music App’ of the year.

The Global Mobile Awards, hosted by the GSMA, are the most competitive awards across the mobile industry and will honour more than 40 winners across nine categories. Over 300 independent experts, analysts, journalists and academics judged the awards and selected more than 270 nominees.
The Kleek, an innovative radio music streaming app, designed by BBH and developed by IMImobile, enables smartphone users across Africa to stream curated playlists directly to their mobile phone. The Android-based app offers more than just music, allowing users to access artist diaries, news, charts, previews, competitions, exclusive previews and much more.
Alex Klose, Head of Marketing at IMImobile commented on the award nomination: “We are very excited to have made it onto the shortlist with our client Universal Music Group. Over the past 20 years, the Global Mobile Awards has been recognising outstanding achievements and innovation across the mobile industry.”

“The nomination is a testament to the innovative concept of the app, which connects millions of fans across Africa to a tailored music experience, including both local and international music content, while allowing artists to reach a wider pan-African audience. The Kleek truly is bringing mobile music to Africa,” he added.

Michael O’Hara, Chief Marketing Officer, GSMA commented: “Congratulations to all the nominees. With a new record of over 800 entries, the competition has been greater than ever – reflecting the dynamic pace of growth and evolution across the mobile world. We look forward to celebrating 20 years of mobile achievement and innovation with all the nominees and winners on Tuesday 3rd March.”
The Global Mobile Awards ceremony will take place at the Mobile World Congress, Tuesday, 3rd March at 2.30 pm in Hall 4, Auditorium 1. Legendary comedian, actor and writer John Cleese is selected to host the ceremony. The full list of all nominees can be found at: www.globalmobileawards.com/nominees-2015.