Monetising Games & Apps via Charge to Mobile Workshops – 19th January London

 

AIME is proud to announce six free one-hour workshops presented by the UK Mobile Network Operators, EE, Vodafone, Three and O2 on Monday 19th January 2015, the opening day of London Mobile Games Week.

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The workshops, which are running every hour from 10:00 to 16:00 will assist apps and game developers to develop monetisation strategies for their future projects that include full population coverage and are virtually device agnostic.

See how other companies introduced 60% revenue uplift virtually overnight and managed to attract new audiences to their product ranges.

There will be an opportunity to quiz the Mobile Network Operators about enabling your specific requirements.

If you are a developer, consultant or decision maker and in or near Shoreditch on 19th January, simply register your interest in one of the Monetising through Charge to Mobile workshops by using our Eventbrite page: https://eventbrite.co.uk/event/15219865026/

 

London Mobile Games Week is a week long series of industry wide events throughout London for professionals in the tech, creative and entertainment sectors, with a core focus on mobile games.

The purpose of London Mobile Games Week is to drive investment and growth in the mobile games sector, in the UK

All of the events are individually and independently hosted by leading associations, the gaming community and professional events companies.

The events will take place in a diverse range of locations and settings in the UK’s capital and range from everything from informal meet-ups and networking activities, to workshops and seminars, to awards ceremonies and full scale conference and exhibitions.

Visit the website for full details:www.mobilegamesweek.london

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PhonepayPlus releases research showing Operator Billing can grow beyond £500m

A study commissioned by PhonepayPlus shows that there is potential for mobile operator billing for digital content and services to grow to c. £500 million and gain a 4% UK market share of micropayments.

Non-Adult entertainment products account for over 80% of digital products and services sold in the UK. Major App stores and operating system platforms such as iOS and Android have a strong influence over how digital content is monetised and consumed, but the study identifies opportunities for mobile operators who wish to play a significant part in the micropayments eco-system. 

The study shows that strategic positioning and development of operator billing, operating under the generic name of charge to mobile in the UK is required to ensure that it has a key role to play by bringing in digital inclusion of consumers and through its low friction interfaces such as Payforit.

The report is available from PhonepayPlus on this link

AIME End of Year Party Attendees and Sponsors

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Companies already signed up to attend:

BBC

Boku

Cellcast

CLX

Comic Relief

EE

Empello

Felix Telecom

Fonix

IMImobile

ImpulsePay

Mad4Mobile

Mblox

MCP

mGage

Mobjizz Ltd

Netsize

OpenMarket

Oxygen8

PM Connect

Safari Mobile

SB7

Spoke

Telecom2

Telemedia

Veoo

Vodafone

There are still some spaces for our most popular event of the year so if you want to join us, get in touch and get your name on the list.

For only £30.00 +VAT you will receive

  • Champagne reception
  • Buffet food
  • 3 drinks
  • Relaxed evening of Networking

Sponsor of the Week: Enarpee

 

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Enarpee Services has joined forces with eTX to create a new regulatory services company Monitoring and Compliance Partners Ltd (MCP)

MCP launch three key market support services:

  • GoVerifyit (robust verification of consumer opt-in)
  • VeriAudits (automated testing & monitoring)
  • VeriScanner (affiliate tracking & recording)

 

MCP will supply a full suite of regulatory services, serving international markets, where both companies are already active and growing their reach.

To learn more about their services read: MCP Press Release Nov14

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November Industry Events News

APPS WORLD EUROPE 12th – 13th NOVEMBER – EXCEL, LONDON

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Developer Conference & Exhibition:

Now in its 5th year, Apps World has grown to be the leading global multi-platform event in the app industry. This year’s ExCeL event is set to be the biggest yet with over 350 exhibitors and over 12,000+ attendees including developers, mobile marketers, mobile operators, device manufacturers, platform owners and industry professionals registered for two days of high level insight and discussion. With start up zones, targeted workshop tracks, speed meeting, one-to-one meetings, parties, and awards the event will be tackling a spectrum of issues across the app ecosystem.

Workshop tracks include:

  • Developer World *Free to attend
  • Droid World * Free to attend
  • Enterprise World *Free to attend
  • Tech World *Free to attend
  • Gaming World *Free to attend
  • HTML 5
  • Mobile Marketing
  • Payment & NFC Apps
  • TV Apps
  • API strategies

Register today for your FREE developer pass here

AIME will be speaking on the 12th November on the panel for Driving Consumer Adoption:

  • Whose responsibility is it to drive consumer adoption? How can all the players in the mobile payment ecosystem work together to drive consumer adoption?
  • Understanding drivers for consumer adoption and how to integrate these into your strategy
  • Providing value – loyalty schemes to drive adoption
  • Changing the consumer perception of security
  • What will provide the tipping point for consumer comfort in paying from mobile devices

 AIME members can save 15% on a paid workshop pass with the code AIME15 when registering here.

Register for your paid workshop pass, gaining access to all workshops & networking platforms here

Visit Apps World Website here

Follow us on Twitter  hashtag #appsworld

 

CORPORATE SOCIAL MEDIA SUMMIT 18th – 19th NOVEMBER – GRANGE TOWER BRIDGE, LONDON

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The Corporate Social Media Summit Europe is the largest and most senior meeting of social media and marketing executives, giving you unrivalled insight into how social can drive your business growth & competitive advantage.

 

#CSMEU boasts no guru’s and no “blue-sky thinking”… just 2 days of actionable insight, networking and best-practice sharing with the biggest and most social brands, 100% focused on the corporate priorities outlined by you and your peers.

 

Hear from VPs and Heads of Social/Marketing from global leaders such as Sony, McDonalds, Nestle, Visa, AkzoNobel, Orange, SAB Miller, Phillips, Barclaycard, O2 and many more.

At the Summit you will learn how to:

  • Enhance Internal Collaboration: De-silo social media for streamlined communication, increased agility, and a unified external response
  • Deepen Audience Engagement: Start a valuable and meaningful conversation to captivate customers and enhance brand loyalty
  • Sharpen Social Performance: Effectively measure your social ROI, and then refine your performance, maximizing value for you and your customer
  • Generate Unrivalled Customer Experiences: Use social to better understand and interact with your customer, for seamless and long-lasting customer relationships

 AIME Members are entitled to a 10% discount. Please use code Bmg200 to claim yours

To see the full speaker line-up, agenda, and to download your free event guide, visit here.

 

 

PAY 360 CONFERENCE 25TH NOVEMBER – ETC. VENUES LONDON

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Gx has teamed up with regulatory experts Gambling Compliance to bring you an event that’s unmissable, whether you’re a gambling operator, or if you provide services to the gambling industry in any way. And it’s not just Compliance people that should attend: some of the legislation is so fundamental to profitability and corporate risk that you will probably need to bring your CEO!

On the day we’ll hear from industry experts including Philippe Vlaemminck, head of ALTIUS EU Regulatory and Trade Practice and External Legal Advisor to The EU Lotteries, who will put the new UK Gambling Act in perspective, and discuss the wider and longer term implications of this new legislation. Jon Matonis, Executive Director, Bitcoin Foundation will lead the debate into whether virtual currencies will destabilise the gambling industry or present an opportunity, and we’ll hear keynote addresses from senior policy-makers from the European Commission, the UK Gambling Commission, and the European Banking Authority on 4 key new regulatory themes:

  • The 4th EU AML Directive
  • The 3rd EU E-money Directive
  • The proposed EU Virtual Currency regulation
  • The new UK Gambling (Licensing & Advertising) Act and Point of Consumption Tax

If you’re in or associated with the gambling industry, this is one event you literally can’t afford to miss.

AIME will be speaking on the panel at this event in the afternoon.

AIME members are entitled to a 10% discount by using code: AIMEMEMBER

To find out more and to see the full agenda and speaker line-up click here.