Latest Regulatory Consultation Update

AIME is involved in a number of ongoing regulatory consultations and the workflow that derives from the regulators output.  Below is a short summary of each consultation and how we plan to focus our attention during January 2017.

If you would like any further information please access the regulatory consultation section of the AIME website or contact Rory if you would like to discuss any of the points below.

  1. Project 30 – A PSA initiative working on how their organisation can evolve to better support the Premium Rate industry whilst still protecting the consumer.

AIME has provided input from members to this consultation which closed in October.  Suggestions from AIME included greater alignment with other regulators, particularly the ASA and Trading Standards. The PSA responded at the end of 2016 and AIME is currently reviewing their feedback ready for discussion at our quarterly meeting in January.

We will provide members with a summary of PSA’s feedback during January.  We will also update members on this development at the AIME General Meeting on 7th February.

  1. Special Conditions – The PSA have been looking into specific areas of the premium rate industry where there have been high levels of consumer complaints.

AIME has provided input from members to this consultation which closed in October. The PSA published two new special conditions in November 2016 for January implementation.  AIME believed that a number of errors were made in the creation of the Special Conditions and this has been communicated to members and to PSA.

One of the main concerns is that the Special Conditions left room for unscrupulous providers to circumvent the rules while adding additional friction for compliant providers, did not address the issue of consumers failing to use the STOP command for subscription services, did not address the issues caused by some “glamour services” as they are not defined as adult entertainment and removed an existing piece of technology based on an unidentified “security issue”.

The proposed special condition for online Adult Services undermined the MNO Age Verification Access Control facilities in place since 2003 and also implied that 15 years olds could access 18+ material.

AIME intends to raise serious concerns about quality of the Special Conditions during the PSA quarterly meeting.

  1. Project Slimline – A mobile network initiative.

Payforit version 6 has now been published and it allows for a principles based payment facility for lower risk services and companies in exchange for greater monitoring of services and consumer complaints known as Key Performance Indicators plus kept the standard payment scheme for normal risk services. AIME worked with the MNOs to assist with the adaptations needed to cater for the Special Conditions bearing in mind the limited timetable and will continue the discussions to enable a more consumer friendly payment flow to be developed for the services affected by Special Conditions and to resolve some detailed technical issues.

We plan to consult with Members at the Charge to Mobile Working Group on the implementation of Payforit 6.1

  1. PSD2 – UK Government consultation for Payment Services Directive 2

The Treasury consultation on PSD2 was due to be published in November 2016 but has now been postponed until February. This causes concern as there is less than a year before implementation and capital expenditure to enable compliance has been on hold pending Treasury’s review off the lower cost proposals made in conjunction with Mobile UK. AIME’s concerns over a strict interpretation of PSD2 Telecom exemption are as follows:

  • The “Telecom Exemption” is for consumer spend on third party services up to €300 in any month. While PSD2 does not request a “hard stop” on consumer spend (approx 0.4% of consumer exceed €300), to do so would create a disproportionate capital expenditure and to ignore it would cause a regulatory breach. We have proposed a financial licensing regime once the overspending consumer proportion is much higher.
  • PSD2 should allow for the Telecom exemption to flow through the value chain. There is a definition issue that we have identified that needs resolution to ensure this is the case.

Our other concerns will be detailed at the AIME GM.

We will be addressing the lack of consultation and the financial impact of the proposals to the Treasury Ministers and DCMS.

  1. PSA Budget for 2017/18- consultation is in progress.

As the headline proposal is to reduce expenditure by 5% (AIME successfully lobbied for a £500k reduction last year). We do not have any major concerns in this area and will support their proposals. Operationally, there are some areas for further reductions and we continue to be disappointed in historical technology investments, but the proposed reduction in the face of increasing consumer issues shows that we have achieved our objectives.

2017 Meeting Dates for Members

Dear Members

AIME have got the working group dates for 2017 booked in for the year ahead. These dates can be found on the attached download for your information.

All working group members will be notified of their upcoming meetings closer to the date for information. If you wish to book your place on these meetings please contact AIME to reserve your seat.

Please note that meetings dates are subject to change so please check with AIME before a meeting if you are unsure.

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AIME Power50 conference videos

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Following the highly successful AIME Power50 conference last month we now have videos of all our speakers for those members who could not attend the conference. You can select the entire collection or just pick the talks you like to hear.

Please use the link to take you to the video page.  It costs £75 to view the entire collection or £15 per video.

We hope you will enjoy the opportunity to access these thought provoking presentations.

http://vimeo.com/ondemand/power50 

Speaker Spotlight: Richard Reeves and The AOP Digital Publishing Convention

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On the 7th and 8th November in London you will be provided with the essential opportunity for progressive digital publishers to get to grips with the issues that will drive profitability in an attention economy.

AIME Members can claim their 10% discount by using the code provided in the event information pack.

Key topics to be discussed include:

  • The challenges of product development
  • New monetisation models
  • Advertiser needs
  • Data complexity
  • Audience engagement
  • Hyper-competition

 

We are pleased to announce that our MD Rory Maguire will be speaking at the Convention on the 8th November, and we will then welcome key speaker Richard Reeves from the AOP to address audiences at our Power50 Conference the following day.

Speaker Spotlight: 

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Richard Reeves is leading the evolution of the AOP, providing a voice for the online publishing industry, through his role as Managing Director. He is responsible for the operational management of the digital trade body, as well as delivering a programme of targeted initiatives, research, and events.

Richard has worked within the media and advertising industry for more than 30 years, holding senior roles across a variety of sectors including publishing, broadcast, events, digital content, and digital vendor technology businesses.

Having worked with a number of leading UK and international publisher brands – starting at Centaur Communications in the mid eighties – Richard has gone on to work with Dennis Publishing, News International, and the FT, and also held positions at National Geographic and Turner Broadcasting.

Richard later transitioned from his senior sales management role within the broadcast division of CNN International to lead the roll out of CNN.com to international markets, becoming CNN’s first dedicated digital resource outside of the US.

Subsequently, Richard joined the – then – embryonic C Squared Networks to launch the widely respected international events series ‘The Festival of Media.’ After four years expanding the festival into multiple regions, Richard was responsible for establishing the European operations of leading technology businesses, looking to extend beyond the US.

Prior to his appointment by the AOP to Managing Director, Richard has been a consultant to a number of businesses – of which the AOP was one.