Today is a really great day, as we launch our brand new consumer-facing website PhoneCharges.org.
Consumers needed a better way to investigate unknown charges on their phone bill, identify who charged them, and resolve their query as quickly as possible, and this is why PhoneCharges.org was born. In its simplest form, the site will signpost consumers to their own network’s number checker or to the PSA’s service checker to quickly identify who has charged them and obtain their contact details. It also contains basic information around what phone-paid services are, why consumers may have been charged, when refunds may be due etc.
PhoneCharges.org will provide users with links to the relevant pages of their mobile networks’ website or to the Phone-paid Services Authority Number Checker so that they can find out quickly where any charges have come from. Additionally, it will provide easy-to-understand information about how phone-paid services work, why users may have charges on their bill and when a refund may be due. It will also provide topical news stories from within the industry which will help consumers understand the types of services that use charge-to-mobile billing.
The website is funded by aimm and its membership, but has been built free of charge by The Cute Group who have a wealth of experience in handling customer queries in this area.
Andrew Fisher, CEO of The Cute Group said ““When aimm approached The Cute Group with a concept to help consumers navigate the maze that is the phone-billed services industry, we knew immediately it had our name on it. As a leading UK player supporting digital services for brands, publishers and content owners, Cute has rich experience understanding the kinds of queries, frustrations and confusion consumers face – and how to resolve them helpfully, and with as little fuss as possible. We are excited to partner with aimm to bring PhoneCharges.org to life, building the site itself and contributing our experience to support the project as a whole.”
Joanna Cox, General Manager of aimm said “More often than not, queries about phone-paid services are due to a lack of post-purchase information and consumers end up complaining to the regulator who are unable to resolve specific cases. PhoneCharges.org is there to help consumers get the information they need and solve their queries as quickly as possible.”
We hope this site can help consumers better resolve any issues they have, increase their confidence in phone-paid services and, ultimately, create the conditions for growth in our industry.