Introducing MCP Insight’s bespoke Fraud Detection and Fraud Blocking Solution

MCP Shield provides real-time fraud detection and blocking with an intuitive analytics portal and a simple implementation process. The tool operates by detecting unexpected changes and actions on your service landing or payment page. It determines whether a payment request is legitimate or fraudulent by monitoring the activity of the alleged consumer and by logging whether the consent is bot or human in a transaction assessment.

MCP Shield provides the information you need to decide whether or not to block.

MCP Shield Dashboard

  • Monitors 100+ variables grouped into fraud categories
  • Provides statistics on APK and Browsing fraud on your advertising traffic
  • Provides transactional detail and statistics
  • Real-time transaction assessment results available on request
  • You decide when and what to block

MCP Shield Implementation

  • Fill out a simple form to add your services to the MCP Shield dashboard
  • Add a snippet of code to your landing or payment pages to deploy MCP Shield on your service

To find out more contact MCP Insight.

Monitoring Compliance Partners (MCP) have rebranded as MCP Insight Ltd.

MCP’s foundation was built on advertising compliance monitoring and verification services for the VAS Industry. Over the last 4 years we have grown and evolved as a business. Not only are we now live in 26 territories (30 by end of Q2), we have also invested in producing deeper market intelligence to support our clients’ understanding of market trends – particularly in relation to compliance and fraud.

Our powerful monitoring and analytical tool-set makes us well equipped to provide a broader set of services to a wider marketplace. Therefore, we feel MCP Insight Ltd. better reflects our strategy for the future, as well as our value proposition over the coming years.

We look forward to continuing our work with valued clients, helping them to ensure that consumer safety and brand protection remains at the forefront of their on-line marketing strategies. Find out more about us and our services on our new website

For more information on exciting new products launching soon, follow us on Twitter & Facebook. If you would like a free demonstration of our product solution, contact us here.

eTX and Enarpee Services join forces to create a new regulatory services company – Monitoring Compliance Partners

MCP plain ring watermark

eTX and Enarpee Services join forces to create a new regulatory services company, Monitoring and Compliance Partners Ltd (MCP) and launch three key market support services:

–          GoVerifyit (robust verification of consumer opt-in)

–          VeriAudits (automated testing & monitoring)

–          VeriScanner (affiliate tracking & recording)

eTX and Enarpee Services have joined forces to supply a full suite of regulatory services to, not only the Telecommunications Sector and PRS Industry, but also to other payment sectors. Commenting on their new entity ‘Monitoring and Compliance Partners’ (MCP), Declan Pettit, eTX Managing Director said: “Enarpee Services have years of experience in these markets and have built up not only a fine reputation, but also a network of International connections that we can tap into. Additionally, their collaborative approach to consultative services acts as a perfect complement to our technically focused solutions’. Neil Penny, MD of Enarpee Services added: “We have known eTX for years and are aware that they have a stable of well recognised, scalable applications to cater for the regulatory needs of the industry – used by European Regulators, Technical Aggregators and Marketing Companies. GoVerifyIt (their updated ‘bolt-on’ version where merchants are live in 24hrs) and their VeriAudits offer in particular, have a wide appeal and traction with the PRS market already.”

MCP has recently added a new product called VeriScanner, that scans sites leading to merchant sites and identifies changes to assess for regulatory compliance.

MCP’s first major contract was signed in July with First Data Corporation, a provider of electronic payment solutions and estimated to be one of the world’s largest organisations. MCP provides monitoring services of First Data’s new merchants.

MCP will be attending World Telemedia Marbella 15-17th October, so feel free to contact Neil Penny there for further information: 0771 434 5752/

Editors Notes

Formed in 1997 by brothers Declan and Brian Pettit, eTX’s core offering is the ‘Touchpoint’ Application Development platform, a hardware/software system that intelligently manages information/events in a real-time environment. This platform comprises proprietary technology which is the result of fifteen years research and development, and which is particularly suited to fast-moving environments.

Enarpee Services are the world experts in Regulatory Advice, Due Diligence, Compliance and Product & Service Audits for companies utilising Premium Billed mechanisms in support of their services to Consumers. Run by Neil Penny and Toby Padgham, currently Enarpee Services are the appointed Regulatory & Compliance partner for the UK’s largest Mobile Network Operator, EE (which also incorporates the T-Mobile & Orange Mobile Network brands).

For full information about the service that MCP can offer please see their ad here: MCP services.