Phone-paid Services Authority Guidance Notes

Phone-paid Services Authority are undertaking a public consultation on five pieces of Guidance that have been amended or developed afresh. They are seeking to offer clear and accessible Guidance to PRS providers and other stakeholders, and to keep Guidance under regular review. The consultation runs until 11 April 2016.

The consultation comes after a widespread review into current Guidance. The Guidance Development Project considered each piece of Guidance and whether it required amendment. Scoping activities during the review included close dialogue with aimm to test their analysis.

The five pieces of Guidance that have been amended or developed afresh relate to:

  • Advice services
  • Digital marketing and promotions
  • Enabling consumer spend control
  • Method of exit from a service
  • Subscription services

aimm’s response mainly focused on the tone of some guidance and the clarity of the information provided as we believe that this information should be clear to new participants and should encourage reading.