The Fonix Carrier Billing solution enables patrons to purchase theatre tickets seamlessly from their smartphones.
London: April 2018: Mobile payments and messaging specialist Fonix, has been selected to power the carrier billing service for Young Frankenstein theatre tickets, which is yet another deal signed in the ticketing sector; earlier this year Fonix announced the UK’s first carrier billing ticketing deal with the Cowes Floating Bridge.
The musical comedy, Young Frankenstein is currently playing in the West End at the Garrick Theatre. Utilising the mobile network operators’ marketing channels, consumers will be driven to a bespoke landing page, built by Fonix which will enable customers to purchase up to two theatre tickets effortlessly from their mobile phone.
The service uses Fonix’s Carrier Billing product to seamlessly charge the Young Frankenstein tickets straight to the consumer’s mobile phone bill, without the need to enter credit card details.
Anthony Baladi, the Commercial Director of Fonix, said: “Mobile really is the primary consumer touch-point for brands and organisations. As a result, consumers now expect brands to offer a mobile experience which is as frictionless as possible.
“This is a dynamic solution that Young Frankenstein clearly understands and we are excited to be partnering with them, to enable consumers to purchase theatre tickets in a totally quick and slick way.”
Paul Hicks, Ticketing and Revenue Consultant on Young Frankenstein, added: “User experience is everything, which is why carrier billing was such a natural choice for Young Frankenstein as it enables customers to purchase tickets with just a couple of clicks.”
AIME is developing a website aimed at prospective merchants who want to find out more about the benefits of Charge to Mobile. The more new companies we can get utilising Charge to Mobile the more benefits for all those currently in the value chain.
We also hope this project will improve awareness amongst consumers and we will have a separate section to help inform and educate consumers.
This is a hugely important project and a key way to grow the industry.
We would like to invite all members to put themselves forward to be involved in this exciting project. The initial sessions with spec out what needs to be said to businesses and the consumer. AIME will develop the detailed content and design once the approach has been agreed. The working party will be involved at each step in the process.
If you are interested in joining the team please put your name forward to Andrea by 24 February 2017. We would like representatives from all relevant parts of the value chain.
We have already secured the domain name of charge2mobile.org.
AIME have got the working group dates for 2017 booked in for the year ahead. These dates can be found on the attached download for your information.
All working group members will be notified of their upcoming meetings closer to the date for information. If you wish to book your place on these meetings please contact AIME to reserve your seat.
Please note that meetings dates are subject to change so please check with AIME before a meeting if you are unsure.
AIME is delighted to announce the arrival of Julia Freeman as Head of Business Development and Communications.
Julia has extensive experience in the direct marketing and direct response advertising fields and spent much of her career in London working at key agencies such as Proximity and Rapier.
During her career Julia has worked across most industry sectors including charities.
Julia’s role with AIME will be to develop AIME’s communication strategies both to members and to the external world where AIME and its member services are little known. She will increase PR opportunities for AIME and its members and work with the five mobile operator members on the productisation and merchant awareness of Charge to Mobile.
Julia will also look at market development opportunities with the intention to increase membership and deliver to existing members improvements in their operating environments.
Julia met some of you at the networking event last week and looks forward to meeting other members very soon.
9th June, America Square Conference Centre, London
Join mobile operators and payment service providers as they outline how direct operator billing can work as a viable micropayment mechanism for interactive services, digital content, ticketing and physical goods across a wide range of
The event brings together mobile networks and a wide variety of payment service providers to outline how direct operator (mobile) billing can work as a viable micropayment mechanism for interactive services, digital content, ticketing and physical goods across a wide range of vertical sectors including retail.
Representatives will learn how Payforit, PSMS, drop charge, PRS and other “charge to mobile” solutions can offer their customers convenient, secure and immediate payment tools – wherever and whenever they want them.
- BBC • ITV • Virgin Trains • EE • Three • O2 • DIMOCO • ImpulsePay• Oxygen8 • OpenMarket •IMImobile • mGage • Fonix • AIME • PhonepayPlus • Ofcom • FSA
MPAYMENTS EVENT INFORMATION: mPayments poster and: MPS’15 – Overview (Delegate)
AIME will be speaking throughout the day on important issues such as the 13th Code and Special Conditions.
The mPayments Summit will be followed by the AIME Industry Awards Evening.
VOTING FOR THE AWARDS HAS NOW CLOSED
The AIME Industry Awards categories are:
Most Innovative Mobile Payment Service
Most Innovative Mobile Network Opportunity
Most Innovative use of Technology
Most Progressive Customer Service Strategy (implemented change)
Outstanding Contribution to Industry
We would like to thank our award Sponsors for their support of this event, and helping ensure that the Industry is recognised for the work it does.
Our Award Sponsors are: